Senior Product Marketing Manager
🏡 Where you'll fit in
This role will focus on Kraken Distribution, our newest and fast-growing product line. We are looking for someone to help us grow Kraken Distribution's footprint by driving awareness, and figuring out product-market fit and the right go-to-market approach.
About the role
🚀 What you’ll own
Product Strategy & Commercialisation:
Help figure out product-market fit for Distribution across target markets
Identify market opportunities and customer needs to influence product strategy and monetisation for Distribution
Develop positioning and messaging for European markets
Help drive adoption of Distribution
Drive analyst engagement and help communicate our product vision and market differentiation
Develop thought leadership and customer-facing content that builds awareness and credibility in the market
Partner with Sales to develop the pipeline
Work closely with the marketing team on ABM programs and event messaging
Be the voice of the market
Build a strong understanding of customer needs, market trends and competitors
Bring customer insights into product and go-to-market discussions
Help ensure that commercial decisions are grounded in customer and market evidence
🧠 What you bring to the party
7+ years' experience in Product Marketing, Commercial Strategy, GTM Strategy, Product Management or Management Consulting.
Experience defining go-to-market strategies for enterprise software or technology products.
Strong strategic thinking and comfort working with ambiguity.
The ability to turn market insight into practical product and commercial recommendations.
⭐️ Bonus points
As published by lever
Resume/CV, Full name, Pronouns, Email, Phone, Current location, Current company, LinkedIn URL, Twitter URL, GitHub URL, Portfolio URL, Other website, What ethnicity do you identify as?Select all that apply, What gender do you identify as?, Do you identify as neurodiverse?
- Why do you want to be a part of Kraken? (We actually read this – promise! We’re not looking for AI answers – we’re keen to hear why you’re interested in Kraken, what gets you excited about what we do, and why you think you’d be a great fit!) written answer
- Do you require sponsorship to work in the UK? (Now or in the future, e.g. on expiration of a Post Study Visa) choose one
- Have you worked in the Energy/Utilities Industry before? choose one
- If yes, can you tell us more about your experience in the Energy/Utilities Industry? In which role and what were your responsibilities? written answer
- What are your salary expectations for this position? written answer