Senior Sales Engineer - Power
Description
Senior Sales Engineer – Power Services
Location: Singapore
Employment Type: Permanent, Full-Time
Industry: Electrical Engineering / Power & Energy
Job Function: Technical Sales / Business Development / Account Management
Job Overview
We are seeking an experienced and commercially driven Senior Sales Engineer – Power Services to support business growth within Singapore's electrical power and energy infrastructure sector.
The successful candidate will be responsible for identifying new business opportunities, developing customer relationships and driving sales of electrical maintenance, upgrades, retrofits, repairs, spare parts and lifecycle service solutions.
This is a customer-facing, individual-contributor position suited to an experienced technical sales professional with strong knowledge of electrical power systems, substations, transformers, switchgear and related services.
Key Responsibilities
Business Development & Sales Growth
Identify, develop and secure new business opportunities within Singapore's power, utilities, industrial and electrical infrastructure sectors.
Execute sales strategies to achieve assigned order intake, revenue, profitability and margin targets.
Drive sales of electrical equipment maintenance, repair, retrofit, upgrade, modernisation and lifecycle service solutions.
Identify opportunities to expand service offerings across existing customers and installed electrical equipment.
Develop new accounts while maintaining and growing relationships with existing customers.
Monitor market developments, competitor activities and customer requirements to identify potential sales opportunities.
Customer & Stakeholder Management
Build and maintain strong working relationships with utilities, EPC contractors, engineering consultants, industrial customers, data center operators and other key stakeholders.
Conduct customer visits, technical discussions, commercial presentations and solution demonstrations.
Understand customer requirements, operational challenges and asset maintenance needs to recommend appropriate technical service solutions.
Manage customer relationships throughout the complete sales cycle, from initial opportunity identification through contract award.
Develop long-term customer relationships to encourage repeat business and service contract renewals.
Technical Sales & Solution Development
Promote electrical service solutions covering power transformers, HV/MV/LV switchgear, substations, protection systems, grid automation and associated electrical equipment.
Work closely with internal engineering, technical and service teams to develop commercially competitive solutions.
Understand customer technical specifications, maintenance requirements and project scopes.
Coordinate technical clarifications and support customers in evaluating proposed service solutions.
Identify opportunities for equipment refurbishment, modernisation, upgrades and replacement of ageing electrical assets.
Tendering, Quotations & Commercial Management
Prepare and coordinate technical-commercial quotations, sales proposals, tenders and service agreements.
Review customer requirements, commercial terms, pricing structures and service deliverables.
Participate in commercial negotiations to secure profitable orders.
Coordinate with internal stakeholders to ensure accurate pricing, technical feasibility and timely proposal submission.
Follow up on outstanding quotations and manage opportunities through to successful closure.
Sales Reporting & Internal Coordination
Maintain accurate sales pipelines, opportunity tracking, forecasts and customer records.
Provide regular updates on sales activities, business development progress and market intelligence.
Collaborate with service operations, engineering, product specialists and regional teams to ensure effective customer solutions.
Support customer satisfaction and smooth handover of awarded projects to service delivery teams.
Adhere to company safety, quality, compliance and ethical business standards.
Job Requirements
Bachelor's Degree in Electrical Engineering or a closely related electrical engineering discipline.
Minimum 6–8 years of relevant experience in technical sales, service sales, business development or account management within the electrical power, energy, utilities or industrial sectors.
Strong understanding of electrical power systems and infrastructure, including transformers, switchgear, substations, protection systems or grid automation.
Demonstrated track record of generating new business opportunities, developing customer accounts and achieving sales targets.
Experience preparing quotations, technical-commercial proposals, tenders and service agreements.
Strong commercial awareness, negotiation, customer engagement and stakeholder management skills.
Ability to understand technical customer requirements and translate them into appropriate service solutions.
Excellent written and verbal communication skills in English.
Self-motivated, proactive and capable of independently managing sales opportunities and customer relationships.
Preferred Qualifications & Experience
Prior experience selling electrical maintenance contracts, aftermarket services, spare parts, equipment upgrades, retrofits or modernisation solutions.
Existing customer relationships within Singapore's utilities, power generation, transmission, distribution, EPC, industrial or data center sectors.
Previous experience with electrical equipment manufacturers, power systems service providers or electrical engineering contractors.
Familiarity with HV/MV switchgear, power transformers, substations, electrical protection or grid automation solutions.
Experience managing complex technical sales opportunities from initial customer engagement through contract award.
What We Offer
Opportunity to develop business within Singapore's growing electrical power and energy infrastructure market.
Exposure to established customers across utilities, industrial facilities, data centers and critical infrastructure.
Collaboration with experienced technical, engineering and service delivery teams.
Competitive remuneration and employee benefits, commensurate with qualifications and relevant experience.
Interested candidates are invited to apply with an updated resume detailing their relevant technical sales experience, electrical industry exposure and key sales achievements.