Senior Social Media Manager
Who We Are
VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. In 2026, VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit and follow along on LinkedIn #WeAreVML.
What you’ll do:
- Lead day to day management and responsible for development of Social Media Officers
- Responsible for the development, implementation and ongoing optimization of social media strategies
- Collaborate with creative, content specialist, and designers to ensure content is informative and appealing
- Ensure community strategies are aligned with overall brand strategies
- Manage the publishing calendar, social objectives, messaging, sourcing the visual images for these posts, aligning to the content marketing strategy
- Ignore, respond or escalate posts according to established rules of engagement compliant with the brands social media policy
- Measure and report activity and brand presence with the rest of the team
- Analyze topics, themes, formats and content that will engage audiences on social media and generate leads/ engagement
- Analyze best practices for social listening, uploading, tagging, reporting, and optimization of channels
Who you are:
- At least 3 years of social media, content and/or online brand marketing experience
- Extensive knowledge of current and emerging social channels
- Profecient with social media analytics and listening tools
- Superior writing and copy editing skills
- Experience with online monitoring and measurement platforms
- Technical understanding of existing social media platforms
- Effective time and project management skills, with ability to organize and prioritize efficiently
- Proficient in Microsoft Excel, Word, and PowerPoint
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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