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FranklinWH Energy Storage Inc

Senior Software Product Manager – Residential Energy Platforms

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Salary: $8,000 – $12,000 per month

About the role

We are looking for a Software Product Manager based in Singapore to lead the strategy, definition, and lifecycle management of residential energy software products across the EU, Australia, Japan, the United States, and other priority markets. The portfolio includes VPP, AI-powered energy management, HEMS/EMS, O&M platforms, mobile applications, cloud platforms, energy optimisation, and intelligent dispatch solutions. You will translate energy-market opportunities and customer needs into product charters, regional roadmaps, PRDs, digital experiences, platform capabilities, and executable development priorities. You will work closely with software, cloud, AI and algorithm, firmware, hardware, cybersecurity, commercial, and regional teams.

Key responsibilities

  • Own software product strategy and annual product planning for residential energy solutions across key global markets, including the EU, Australia, Japan, and the United States.

  • Lead market research, customer insight development, competitive analysis, and industry trend assessment, translating market opportunities into actionable software product and platform strategies.

  • Develop regional software roadmaps and annual product plans that align market needs, regulatory requirements, business objectives, hardware roadmaps, and technology readiness.

  • Establish product KPIs and use them to improve user engagement, system availability, energy optimisation performance, VPP participation, O&M efficiency, and customer satisfaction.

  • Own the end-to-end definition and roadmap for residential energy software products, including VPP, AI-powered energy management, HEMS/EMS, O&M platforms, mobile applications, cloud platforms, energy optimisation, and dispatch algorithms.

  • Develop software product charters covering market opportunities, customer pain points, use cases, value propositions, business models, competitive positioning, product requirements, architecture considerations, and key success criteria.

  • Translate customer and market requirements into clear PRDs, user journeys, feature requirements, platform requirements, and product priorities.

  • Drive alignment across software, cloud, AI and algorithm, firmware, hardware, and cybersecurity engineering teams throughout product development, validation, localisation, launch, and lifecycle management.

  • Define intuitive and competitive customer-facing experiences across mobile applications and web portals, covering system commissioning, energy visualisation, intelligent control, automation, alerts, energy insights, and lifecycle services.

  • Engage directly with customers, installers, utilities, energy retailers, aggregators, VPP operators, and ecosystem partners to validate requirements and continuously improve software competitiveness.

About you

  • At least five years of product management experience in the residential energy storage industry, with substantial responsibility for software, cloud, digital, VPP, EMS/HEMS, or energy-management products.

  • Deep understanding of residential energy storage software, including customer needs, installer workflows, energy management, VPP, grid services, digital energy platforms, and software monetisation models.

  • Strong knowledge of at least one major residential energy market: the EU, Australia, Japan, or the United States.

  • Strong understanding of residential energy technologies and their software interactions, including battery storage, PV, hybrid inverters/PCS, EV chargers, heat pumps, smart meters, HEMS/EMS, and home energy ecosystems.

  • Solid understanding of VPP and energy-market use cases, including demand response, dynamic tariffs, time-of-use optimisation, grid services, aggregation, energy trading, flexibility markets, and battery dispatch.

  • Working knowledge of AI, data analytics, forecasting, and optimisation algorithms in energy applications.

  • Demonstrated ability to convert complex energy-market and customer requirements into software product strategies, PRDs, user experiences, platform capabilities, and executable development plans.

  • Experience leading complex, cross-functional initiatives involving software, cloud, AI and algorithm, firmware, hardware, cybersecurity, sales, marketing, solutions, delivery, and service teams.

  • Strong communication, presentation, analytical, and stakeholder-management skills.

  • Willingness to travel up to 30% as required.

About us

FranklinWH develops whole-home energy management and storage solutions designed to give households greater energy freedom. Founded by experts in power electronics, battery management systems (BMS), and energy management systems (EMS), FranklinWH holds more than 50 energy-storage patents and over 150 patents in related fields. Backed by Sequoia Capital and working with industry-leading supply-chain partners, FranklinWH is expanding its presence across key global markets.

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