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Senior Vice President – Business Strategy & Growth

About the role
This role will drive business growth across JioStar’s Entertainment portfolio comprising of General Entertainment, Movies, Kids, Youth, International and Star Studio 18 across linear & streaming , operating at the intersection of strategy, monetization, and execution.

The mandate is to:

  • Solve high-impact business problems across content, distribution, and monetization

  • Build new revenue streams and scale existing ones

  • Drive cross-screen thinking (TV + Streaming + CTV) across decision-making

  • While AI and emerging capabilities are anchored separately today, this role is expected to actively translate these into business impact, with the potential to take on a broader Growth & Innovation mandate over time.

What You Will Own

1. Own Business Strategy with Execution Accountability

  • Lead high-impact problem statements across the entertainment business

  • Translate strategy into clear plans, operating rhythms, and measurable outcomes

  • Work directly with business heads to drive implementation and closure

Expectation: You own outcomes, not just recommendations

2. Build and Scale Monetization

  • Own growth across core revenue streams (Ads + Subscriptions), working with business teams to unlock incremental value

  • Build and scale new revenue engines beyond ads/subscriptions (e.g., consumer monetization, partnerships, new business models)

Expectation: Deliver material revenue impact across both existing and new streams

3. Drive Cross-Screen Business Thinking

  • Help unify decision-making across linear TV, streaming, and CTV

  • Influence content and investment decisions through integrated performance frameworks


Expectation: You think in terms of consumer behavior, not platforms

4. Lead Strategic Initiatives & Whitespaces

  • Identify and build new opportunities across:

  • Content formats (especially scalable, high-frequency formats like non-fiction)

  • Partnerships and ecosystem plays

  • New business models

  • Support development and scaling of high-potential IPs and formats


Expectation: You can take ideas from concept → execution → scale

6. Operate as an Enterprise Leader

  • Work across content, marketing, product, ad sales, finance, and distribution

  • Align senior stakeholders on priorities, trade-offs, and execution

  • Step in to drive closure on critical initiatives


Expectation: You can drive outcomes in a complex, matrixed organization

Success Metrics

  • Ability to independently run large business charters end-to-end

  • Incremental impact on revenue, viewership and margins

  • Number and scale of new revenue streams built


Candidate Profile

  • We are not prioritizing traditional media backgrounds.


We are looking for leaders who:

  • Have 12–18 years of experience in consulting, start ups having scaled something from 0 to 1, consumer tech, platforms, or scaled consumer businesses

  • Have built or scaled businesses, products, or new verticals

  • Are comfortable owning P&L-linked outcomes

  • Have strong first-principles thinking and problem-solving ability

  • Can operate in ambiguity with speed and clarity


Why This Role Matters

  • This role sits at the center of how the entertainment business evolves over the next phase.


It is designed to:

  • Drive immediate, measurable business impact

  • Build enterprise-wide context across functions

  • Enable progression into broader business and growth leadership roles over time, including areas like AI and cross-screen transformation.

See also

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