SEO Executive (2-5 years)

Key Responsibilities:

• Keyword Research: Conduct keyword research to identify opportunities for improving website content and ranking on search engines.
• On-Page SEO: Assist in optimizing website content, including meta tags, headers, and internal linking structures.
• Content Optimization: Collaborate with the content team to ensure SEO best practices are implemented in blog posts, landing pages, and other web content.
• Technical SEO: Help identify and fix technical SEO issues, such as broken links, site speed optimization, and mobile usability.
• Competitor Analysis: Analyze competitors' SEO strategies and identify areas where DosePacker can improve its own.
• Link Building: Assist in developing and executing link-building strategies to enhance domain authority.
• Performance Monitoring: Use tools like Google Analytics, Google Search Console, and other SEO tools to monitor website performance, track keyword rankings, and report on SEO metrics.
• Stay Updated: Keep up-to-date with the latest SEO trends, algorithm updates, and best practices.

Qualifications:

• Currently pursuing a degree in Marketing, Communications, Digital Media, or a related field.
• Basic understanding of SEO principles and best practices.
• Familiarity with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs is a plus.
• Strong analytical and problem-solving skills.
• Ability to work independently and as part of a team.
• Eagerness to learn and adapt in a fast-paced environment.

Skills required:

• Keyword research and analysis
• Ability to interpret SEO metrics and KPIs
• Experience with SEO tools (e.g., SEMrush, Ahrefs, Moz)
• Understanding of content marketing principles
• Basic understanding of web development languages (HTML, CSS)
• Ability to manage multiple projects simultaneously
• Ability to explain SEO concepts to non-technical team members
• Collaboration with various departments (content, development, marketing)