SEO Expert

As an SEO Specialist at Legitt, you will be responsible for optimizing our online presence to improve search engine rankings and increase organic traffic to our website. You will play a pivotal role in developing and implementing SEO strategies, performing keyword research, on-page and off-page optimization, and tracking the success of our SEO efforts.

The core responsibilities for the job include the following:

Keyword Research and Analysis:

• Conduct comprehensive keyword research to identify relevant and high-performing keywords for our industry.
• Analyze and prioritize keywords to target for optimization.

On-Page Optimization:

• Optimize website content, meta tags, and other on-page elements to improve search engine rankings.
• Ensure content is SEO-friendly and aligns with best practices.

Off-Page Optimization:

• Plan and execute off-page SEO strategies, including link-building and outreach efforts.
• Establish and maintain quality backlinks from authoritative websites.

Technical SEO:

• Identify and resolve technical SEO issues that may impact website performance.
• Work with the development team to ensure site speed, mobile-friendliness, and other technical aspects meet SEO requirements.

Content Strategy:

• Collaborate with content creators to develop and optimize content that aligns with SEO goals.
• Implement content strategies to enhance user engagement and retention.

Performance Monitoring:

• Utilize SEO tools and analytics to track website performance and keyword rankings.
• Provide regular reports on key SEO metrics and make data-driven recommendations.

Stay Updated:

• Stay current with industry trends, search engine algorithms, and SEO best practices.
• Proactively suggest improvements and adjustments based on new developments.

Requirements:

• Experience: 2-4 years.
• Bachelor's degree in marketing, business, or a related field.
• 3-5 years of proven experience in SEO with a strong track record of improving search engine rankings and organic traffic.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, etc.
• Knowledge of on-page and off-page SEO techniques and best practices.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to work both independently and collaboratively as part of a team.
• Strong project management and time management skills.