SMM and TikTok / Instagram Content Creator

About Levou
Levou is a growing U.S.-based skincare e-commerce brand focused on simple routines, thoughtful ingredients, hydration, and healthy-looking skin.
Our primary market is the United States. We are looking for a creative and reliable SMM Manager / Content Creator to help us grow our presence on TikTok and Instagram through engaging content.

Responsibilities
Create and edit TikTok videos, Instagram Reels, Stories, and social media posts
Turn product footage, UGC videos, photos, and existing brand materials into engaging content
Research TikTok and Instagram trends, hooks, sounds, and successful content formats
Create content using CapCut, Canva, ChatGPT, and AI image/video tools
Write English hooks, captions, on-screen text, and calls to action
Build and maintain a weekly content calendar
Publish content consistently on TikTok and Instagram
Engage with comments and help build an active community
Track basic performance metrics and identify which content formats perform best
Suggest new creative ideas and content concepts
Keep content aligned with Levou’s visual style and U.S. skincare audience
Follow skincare advertising guidelines and avoid unsupported medical claims

Requirements
At least 1 year of experience in SMM, content creation, or short-form video editing
Portfolio with TikTok videos, Instagram Reels, or other content
Strong understanding of hooks, storytelling, retention, trends, and platform-native editing
Confident use of CapCut and Canva
Experience using ChatGPT and AI tools for content creation
Ability to write clear English captions and on-screen text
Strong visual taste and attention to detail
Ability to work independently and meet deadlines
Reliable communication and openness to feedback
Experience with skincare, beauty, wellness, UGC, e-commerce, or U.S.-focused brands is a strong advantage.

Compensation & performance bonus
Guaranteed monthly compensation: $400–$550, depending on experience, portfolio, and agreed responsibilities
Additional performance bonus: up to $100 per month
The performance bonus will be based on clearly agreed KPIs, including:Consistent and timely content delivery
Follower count, views
Audience engagement
Creative quality and attention to detail
Testing new content formats and ideas
Improvement in content-performance metrics
Proactive communication and ownership

Performance expectations and baseline metrics will be established after the first 30 days.
Compensation and responsibilities may be reviewed after the first six months based on performance.

How to apply
Please include:
Links to 3–5 TikTok videos, Instagram Reels, or other short-form videos you created or edited
Links to social media accounts you have managed (can be personal too)
A short explanation of your role in each project
The tools you use for editing, design, and AI content creation
Your weekly availability