Social - Analyst
Summary
Paid Social Analyst at Omnicom Global Solutions who sets up, activates, optimizes, and reports social media ad campaigns for global brands across platforms like Meta, Instagram, X, Snapchat, and LinkedIn, managing daily budget pacing, bid management, QA, and KPI reporting.
Paid Social - Analyst
Omnicom Global Solutions, Hyderabad, Bengaluru, Chennai, Coimbatore, Gurugram, Pune, Mumbai
About Omnicom Global Solutions
Omnicom Global Solutions (OGS) is Omnicom's integrated solutions engine, bringing together a global talent community and connected capabilities to build adaptive, future-ready solutions.
As an integral part of Omnicom, the world's leading marketing and sales company, OGS helps agencies and clients navigate what's next through expertise spanning Media, Data & Analytics, Technology, Creative, Strategy & Insights, MarTech, Commerce, Healthcare, and Business Support Solutions.
With over 8,000 professionals across India, the Philippines, and Colombia, and a growing global footprint, OGS combines deep domain expertise with scaled delivery to drive innovation, accelerate growth, and create meaningful business impact.
At OGS, the future is tested, built, and scaled every day for some of the world's most ambitious agencies, brands, and clients.
Let’s build what’s next.
Role Overview:
This is an exciting role of an Analyst - Paid Social requires you to creatively manage digital media campaigns for our global brands. Your expertise of ad tech and knowledge of the Digital Market Cycle would make you a great fit for this position. This is a great opportunity to work closely with the Top Global brands and own large and reputed accounts. Need to support Global clients and account Managers of our Media Solutions team.
Roles & Responsibilities:
- Setup campaigns, activate, optimize, and report across various social media platforms like Meta, Instagram, Twitter, Snapchat, etc.
- Post and boost client content on various social channels
- Manage daily budget pacing
- Demonstrate proficiency with basic bid management and optimizations
- Thorough QA of all campaign executions and reporting
- Report and analyse on key performance indicators and identify opportunities for improvement
- Recognize campaign issues and escalate appropriately
- Monitor and optimize campaigns appropriately based on clients’ goals and data analysis
Required Qualifications
- A full-time graduate degree (Mandatory)
- Managed social campaigns on platforms like Meta, X , Snapchat, and LinkedIn
- Passion for social media and internet marketing industries
- Professional Skills & Qualifications:
- 3 to 6 years’ experience in social media marketing with demonstrated successes
- Proficiency in MS Excel, PowerPoint, and Word.
Preferred Qualifications
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational and time management skill