Social Media & Community Engagement Specialist

At Hensley Legal Group, marketing isn't just about likes and impressions. It's about building trust, strengthening our communities, and sharing stories that make a real difference in people's lives. As our Social Media & Community Engagement Specialist, you'll be the creative force behind our social media presence while also taking our brand into the community through events, partnerships, and public relations.

One day you'll be creating engaging social content, the next you'll be representing HLG at a community event, coordinating a media opportunity, or celebrating a client success story. If you're energized by variety, thrive on creativity, and love seeing your work make a meaningful impact, you'll fit right in.

This is more than a social media job—it's an opportunity to help shape how thousands of people experience our brand while supporting a mission of leaving people better off than we found them.

If you are detail-oriented, creative, and highly organized, with a passion for both storytelling and strategic coordination, we want to talk to you!

Some of the key responsibilities include (but are not limited to):

Organic Social Media

• Develop, manage, and execute HLG's social media strategy across platforms including LinkedIn, Instagram, Facebook, and emerging channels.
• Create and schedule engaging original content including graphics, short-form video, client spotlights, legal tips, and firm news.
• Monitor and respond to comments, messages, and mentions to maintain an active and professional online presence.
• Track and report on social media analytics, using data to refine strategy and demonstrate ROI.
• Stay current on platform trends, algorithm changes, and best practices in legal marketing.

Community Events

• Plan, coordinate, and execute HLG’s participation in community events, sponsorships, and firm-hosted programs statewide.
• Build and maintain relationships with community organizations, nonprofits, chambers of commerce, and civic groups.
• Manage event logistics from initial concept through execution, including vendor coordination, collateral, staffing, and post-event follow-up.
• Identify new events and sponsorship opportunities that align with the firm’s brand and community values.

Public Relations & Brand Engagements

• Support media relations efforts including drafting press releases, responding to media inquiries, and coordinating interviews or features.
• Coordinate attorney speaking engagements, award submissions, and thought leadership opportunities.
• Maintain consistent brand messaging across all public-facing communications.
• Assist with crisis communications as needed in coordination with firm leadership.