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Social Media Content Creator

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is a growing footwear and accessories brand known for its fashion-forward designs and strong digital presence. As the brand continues expanding across social media, they are looking for a creative Social Media Content Creator to produce engaging, product-focused short-form video content that strengthens brand awareness, increases engagement, and drives audience growth across Instagram and TikTok.

Role Overview

The Social Media Content Creator will be responsible for producing, editing, and publishing original short-form video content that showcases the brand's products across Instagram and TikTok. Working closely with the marketing team, this role will own the execution of product-focused content while staying on top of social trends, engaging with the community, and maintaining a consistent publishing cadence.

This role is ideal for someone who enjoys being both behind and in front of the camera, has a strong creative eye, and understands how to create authentic, trend-driven content that performs well on social media.

Location

Fully Remote | Full-Time | 9:00 AM - 5:00 PM EST

Key Responsibilities

Content Creation & Production

  • Shoot, edit, and publish original short-form videos for Instagram Reels and TikTok.

  • Create engaging, product-focused content featuring footwear, handbags, jackets, and accessories.

  • Produce approximately 20 original videos each month while maintaining consistent quality and brand alignment.

  • Incorporate trending audio, strong hooks, and platform best practices to maximize engagement.

  • Film content in lifestyle environments that align with the brand's aesthetic.

Social Media Management

  • Manage day-to-day publishing across Instagram, Pinterest, and TikTok.

  • Monitor comments, messages, and audience engagement.

  • Stay current with social media trends and rapidly create content around emerging opportunities.

  • Help maintain an active and engaging brand presence across social platforms.

Content Planning & Brand Alignment

  • Collaborate with the marketing team to align content with product launches and campaigns.

  • Maintain consistent brand voice and visual identity across all published content.

  • Balance original content with campaign assets and user-generated content.

  • Ensure content supports overall marketing and brand objectives.

Qualifications

Experience

  • Experience creating, filming, editing, and publishing short-form social media content.

  • Experience serving as on-camera talent for product-focused or lifestyle content.

  • Experience independently managing content from concept through publication.

  • Previous experience creating fashion, beauty, lifestyle, or consumer product content is highly preferred.

Skills

  • Instagram

  • TikTok

  • Pinterest

  • Short-form video production

  • Mobile video editing

  • CapCut or similar editing software

  • Content planning and publishing

  • Community engagement

  • Trend research

  • Strong visual storytelling

  • Communication through slack

What Success Looks Like

  • Consistent publication of high-quality, engaging short-form content.

  • Increased audience engagement, reach, and time spent on social channels.

  • Monthly content production goals are consistently achieved.

  • Social media channels remain active, trend-aware, and aligned with the brand.

  • Community engagement is managed proactively with minimal oversight.

Opportunity

This is an exciting opportunity to become the creative face behind a growing fashion brand's social media presence. You'll have ownership over content creation, receive products to feature in your videos, and play a direct role in building the brand's online community while expanding your creative portfolio.

Application Process:

To be considered for this role these steps need to be followed:

  • Fill in the application form

  • Record a video showcasing your skill sets

Show

What this application asks

ashby

Full Name:, Email:, Resume:, What country will you be working from?

  • Phone Number:
  • What is your level of English proficiency? choose one
  • What's your expected monthly compensation in USD for a 40h/week (full-time) role?
  • What's your expected monthly compensation in USD for a 20h/week (part-time) role? optional
  • Are you available to work 9 AM - 5 PM EST? yes / no
  • Do you have any friends, family members, or personal connections currently working at Scale Army or involved in any of our projects? yes / no
  • Were you referred by a current Scale Army contractor? If yes, please add their full name. written answer · optional
  • Please share links to your Instagram, TikTok, or other social media accounts where you create and publish your own short-form video content. We are looking for real examples of content you've created and appeared in, rather than editing portfolios or Canva designs. written answer
  • How many years of professional experience do you have creating, filming, editing, and publishing social media content? choose one
  • Describe a piece of content you created that performed particularly well. What made it successful, what metrics did it achieve, and what did you learn from its performance? written answer
  • Tell us about the type of social media content you create. Have you produced content for fashion, beauty, lifestyle, or consumer brands? written answer
  • This role requires you to independently shoot, edit, and publish approximately 20 short-form videos per month while staying on top of trends. Describe your content creation workflow and how you consistently produce high-quality content on schedule. written answer
  • Which of the following tools and platforms have you used professionally? choose any
  • How do you use AI in your work? written answer
  • If available, please include links to your personal Instagram/TikTok or 1–2 examples of short-form content that best represent your style and on-camera presence. optional
  • Did you submit your video using the same email you are entering in this application form? yes / no
  • I’d like to stay in touch! Please send me job opportunities, updates, and relevant news from Scale Army Careers. I can unsubscribe anytime. choose any
  • Are you comfortable with us using your video for marketing purposes (ex: social, web, email, etc.) to help more hiring managers see your application? yes / no

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