Social Media & Content Lead – Digital Marketing Team
Posted Updated
Description
<p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><b> Job
Description<br />
</b><span lang="en" xml:lang="en"> <b>Social Media
& Content Lead – Digital Marketing Team</b></span></p><p><b></b></p><b></b><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><b> Company:</b><span lang="en" xml:lang="en"> House of
Hiranandani<br />
<b>Location:</b> Mumbai<br />
<b>Employment Type:</b> Full-time</span></p><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><b>About the Role</b></p><p><b></b></p><b></b><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><span lang="en" xml:lang="en">House of Hiranandani is looking for a creative,
strategic, and hands-on Social Media & Content Lead to join its Digital
Marketing team. The role involves owning all social media and content across
the group's brands, including House of Hiranandani, Hiranandani Industrial
Parks, Hiranandani Upscale School, The Walk, and every other business and page
under the House of Hiranandani umbrella.</span></p><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><span lang="en" xml:lang="en">The ideal candidate should be a strong brand
storyteller who understands social platforms deeply, can plan and execute
shoots, and can manage multiple brand voices while delivering consistent,
high-quality content.</span></p><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><b>Key Responsibilities</b></p><p><b></b></p><b></b><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:0.0001pt;margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Own the social media presence of
all House of Hiranandani brands and pages, including new pages created for
upcoming projects or businesses.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Build social media strategies and
monthly content calendars for each brand, aligned with launches, campaigns,
events, and business goals.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Plan and execute photo and video
shoots, including concepts, scripts, shot lists, locations, talent, and
on-ground coordination.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Oversee all content going live,
including Reels, project updates, walkthroughs, testimonials, event coverage,
and campaign creatives.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Develop brand-specific content for
each vertical:</span></p><p class="normal" style="margin-left:72pt;text-indent:-18pt;"><span lang="en" xml:lang="en">○<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><b>House of Hiranandani:</b><span lang="en" xml:lang="en"> project launches, construction updates, amenities, lifestyle, and
customer stories</span></p><p class="normal" style="margin-left:72pt;text-indent:-18pt;"><span lang="en" xml:lang="en">○<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><b>Hiranandani Industrial Parks:</b><span lang="en" xml:lang="en"> B2B and LinkedIn-focused content, infrastructure, tenant stories, and
leasing updates</span></p><p class="normal" style="margin-left:72pt;text-indent:-18pt;"><span lang="en" xml:lang="en">○<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><b>Hiranandani Upscale School:</b><span lang="en" xml:lang="en"> campus life, student achievements, events, and admissions campaigns</span></p><p class="normal" style="margin-left:72pt;text-indent:-18pt;"><span lang="en" xml:lang="en">○<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><b>The Walk:</b><span lang="en" xml:lang="en"> retail brands, events, festive activations, and footfall-driving
content</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Maintain brand consistency across
all pages while keeping each brand's voice distinct.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Write and approve captions,
scripts, and on-screen copy.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Manage publishing schedules,
approvals, and quality checks.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Oversee community management,
responding to comments and DMs and routing enquiries to sales, leasing, or
admissions teams.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Plan influencer collaborations,
contests, and social campaigns.</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Track performance and share
monthly reports with insights for each brand.</span></p><p class="normal" style="margin-top:0cm;margin-right:0cm;margin-bottom:12pt;margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Coordinate with internal teams,
agencies, photographers, and videographers.</span></p><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><b>Required Skills</b></p><p><b></b></p><b></b><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:0.0001pt;margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">In-depth knowledge of Instagram,
Facebook, LinkedIn, YouTube, and X</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Strong content planning,
storytelling, and copywriting skills</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Experience planning and managing
photo and video shoots</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Ability to handle multiple brands
and pages simultaneously</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Proficiency with Meta Business
Suite, scheduling tools, and social analytics</span></p><p class="normal" style="margin-top:0cm;margin-right:0cm;margin-bottom:12pt;margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Strong coordination and
stakeholder management skills</span></p><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:12pt;margin-left:0cm;"><b>Experience</b></p><p><b></b></p><b></b><p class="normal" style="margin-top:12pt;margin-right:0cm;margin-bottom:0.0001pt;margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">6–8 years of experience in social
media and content marketing</span></p><p class="normal" style="margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">Experience managing multiple
brands or pages preferred</span></p><p class="normal" style="margin-top:0cm;margin-right:0cm;margin-bottom:12pt;margin-left:36pt;text-indent:-18pt;"><span lang="en" xml:lang="en">●<span style="font-style:normal;font-variant:normal;font-size:7pt;line-height:normal;font-family:'Times New Roman';">
</span></span><span lang="en" xml:lang="en">A strong portfolio of social media
content and campaigns is required</span></p><p>
</p><p class="normal"><span lang="en" xml:lang="en"> </span></p>