Social Media & Digital Marketing Intern
Multiplier AI Social Media & Digital Marketing Intern
Job Title: Social Media & Digital Marketing Intern
Location: 17th Floor, Tower A-1719, Spectrum Mall, Sector - 75, Noida, UP-201301
Experience: 3 Months - 6 Months
Employment Type: Full-Time(Work from Office)
Reporting To: Digital Marketing Manager
About Multiplier AI
Multiplier AI is an AI-first healthcare marketing and analytics company. Multiplier AI is India's #1 rated company for AI in Life sciences, working with top global clients such as GSK, Abbott, Galderma, Eli Lilly, Merck, Cipla, and Sun Pharma.
Role Overview
Multiplier AI is looking for a Social Media & Digital Marketing Intern to support the Digital Marketing Manager in managing social media, content marketing, email marketing, SEO, lead generation, and digital marketing activities.
The ideal candidate should have a strong interest in Social Media Marketing and SEO, good communication skills, creativity, and a willingness to learn and work with modern digital marketing and AI tools.
Key Responsibilities
Social Media Marketing
Assist in managing social media platforms such as LinkedIn, Instagram, and YouTube.
Prepare and maintain the monthly/weekly social media content calendar.
Research and generate content ideas, post ideas, campaign concepts, and trending topics.
Assist in creating social media posts, carousels, reels, videos, polls, and other content.
Monitor social media engagement, comments, messages, and audience interactions.
Track social media performance and prepare basic reports.
SEO
Support On-Page and Off-Page SEO activities.
Conduct basic keyword research and competitor analysis.
Assist with title tags, meta descriptions, headings, internal linking, content optimization, and other on-page activities.
Support basic off-page SEO and link-building activities.
Monitor website rankings, traffic, and SEO performance.
Assist with Google Search Console and other SEO tools.
Email Marketing
Assist in creating and executing email marketing campaigns.
Work with email marketing platforms such as Mailchimp and Brevo.
Assist in maintaining email lists, segmentation, campaign scheduling, and basic reporting.
Support email content creation and lead-nurturing campaigns.
Lead Generation
Assist in generating leads through social media, email marketing, LinkedIn, online research, and other digital channels.
Research and build relevant prospect databases.
Support lead qualification, outreach, follow-ups, and lead nurturing.
Maintain accurate lead information and CRM/database records.
AI & Marketing Tools
Use AI tools such as ChatGPT and other Generative AI platforms for content ideation, research, content creation, SEO, and marketing activities.
Explore new digital marketing and automation tools to improve productivity.
Assist in basic marketing automation and campaign workflows.
Requirements
Required Skills
Social Media Marketing – Mandatory
Basic SEO Knowledge – Mandatory
On-Page & Off-Page SEO – Mandatory
Content Ideation & Content Calendar Management
Email Marketing – Mailchimp / Brevo
Lead Generation
Good Written & Verbal Communication
Basic Digital Marketing Analytics
AI & Generative AI Tools
Canva / Basic Creative Tools
Candidate Profile
Graduate or pursuing graduation in Marketing, Business, Communications, or a related field.
Freshers with digital marketing certifications, internships, or projects are welcome.
Excellent communication skills are important for this role.
Good understanding of social media platforms and digital content.
Basic understanding of SEO and willingness to develop strong SEO expertise.
Creative mindset with the ability to generate fresh content ideas.
Comfortable learning and working with multiple digital marketing tools.
Proactive, detail-oriented, and willing to take ownership of assigned tasks.
Key KPIs
Timely execution of the social media content calendar.
Quality and consistency of social media content and content ideas.
Social media reach, engagement, and audience growth.
Number and quality of leads generated.
Timely execution of email campaigns and follow-ups.
Completion of assigned On-Page and Off-Page SEO activities.
Improvement in website/content SEO performance.
Accuracy of lead databases and marketing reports.
Effective use of AI and digital marketing tools.