Social Media Executive

We are looking for a creative and enthusiastic Social Media Executive to join our marketing team. The ideal candidate should have hands-on experience in managing social media platforms, creating engaging content, and executing digital marketing campaigns that enhance brand awareness and audience engagement.

Responsibilities:

• Develop and execute social media strategies across platforms such as Instagram, Facebook, LinkedIn, and X.
• Create engaging content including posts, reels, videos, graphics, and captions.
• Plan and manage the social media content calendar.
• Monitor social media performance and prepare regular analytics reports.
• Increase brand awareness, audience engagement, and lead generation through organic and paid campaigns.
• Run and optimise paid advertisements on Meta platforms (Facebook & Instagram).
• Coordinate with the marketing and design teams for campaign execution.
• Stay updated with the latest social media trends, tools, and platform updates.
• Support SEO and digital marketing activities to improve online visibility.

The core requirements for the job include the following:

Required Skills:

• Social Media Marketing
• Instagram Marketing
• Digital Marketing
• Search Engine Marketing (SEM)
• Content Creation & Creative Writing
• English Proficiency (Written & Spoken)
• Basic knowledge of Canva, Meta Business Suite, and social media analytics tools.

Eligibility:

• Minimum 1 year of relevant experience in Social Media Marketing.
• Candidate must be based in Dehradun or willing to work from our Dehradun office.
• Strong communication, creativity, and time management skills.