Social Media Executive - Phillipines

This is a remote position.

Role Overview

Travelwings is looking for a relationship-driven Social Media Executive to lead localized brand marketing, partnerships, influencer programs, PR initiatives, mall activations, and community engagement while coordinating closely with the regional marketing team.

Key Responsibilities

• Develop and execute localized brand campaigns aligned with Travelwings' marketing strategy.
  
• Plan and execute mall activations, exhibitions, and offline events.
  
• Manage influencer identification, outreach, negotiations, onboarding, campaign execution, and performance reporting.
  
• Lead PR initiatives and coordinate with media partners.
  
• Build strategic partnerships with airlines, banks, malls, hotels, corporate organizations, and community groups.
  
• Coordinate localized social media content and campaigns with the central marketing team.
  
• Track campaign KPIs and prepare monthly performance reports.
  
• Build and maintain relationships with Filipino community groups, associations, schools, churches, and OFW networks in the UAE.
  
• Represent Travelwings at Filipino cultural events, exhibitions, and community programs.
  
• Develop partnerships with Filipino influencers, content creators, and media outlets.
  

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field.
  
• 3–4 years of experience in brand marketing, partnerships, influencer marketing, PR, or event marketing.
  
• Excellent communication, negotiation, and stakeholder management skills.
  
• Proven experience in influencer marketing, PR, partnership development, and event execution.
  
• Familiarity with AI tools such as ChatGPT, Gemini, or similar AI applications is an added advantage