Social Media Executive

We're looking for a creative, trend-savvy, and execution-focused Social Media Executive to build and grow Truva's digital presence. You'll own our social channels, create engaging content, collaborate with cross-functional teams, and use data-driven insights to continuously improve performance.

Responsibilities:

• Build and manage Truva's social media presence across Instagram, LinkedIn, and YouTube.
• Ideate, create, and publish original, high-quality content aligned with the brand voice.
• Plan and execute content calendars, campaigns, and platform-specific initiatives.
• Collaborate with design, video, and growth teams to create impactful social campaigns.
• Stay updated with social media trends, platform updates, and viral content formats.
• Track content performance, engagement, and audience insights to optimise strategy.
• Experiment with new content formats and creative ideas to drive organic growth.
• Ensure consistency in brand messaging and visual identity across all social channels.

Requirements;

• Experience with Canva, Adobe Creative Suite, or similar creative tools.
• Basic video editing and short-form content creation skills.
• Understanding of social media analytics and performance reporting.
• Passion for building brands through engaging digital content.
• 1-3 years of experience in social media management, content creation, or digital marketing.
• Strong understanding of Instagram, LinkedIn, and YouTube best practices.
• Excellent copywriting and storytelling skills.
• Creative mindset with an eye for design and visual aesthetics.
• Familiarity with content planning and social media analytics tools.
• Ability to manage multiple projects in a fast-paced startup environment.
• Strong communication and collaboration skills.