Social Media Manager
About Luxehouze
Luxehouze is a fast-growing omnichannel luxury marketplace operating across Indonesia and Singapore, serving high-value customers in watches, fashion, and beauty. We operate in an environment where trust, speed and excellence matter, and where outcomes matter more than activity.
We are looking for a Social Media Manager, who takes responsibility naturally, thinks in outcomes and wants to build, improve, and scale, not just “execute tasks.”
What Will Be Challenging
Please read this carefully - it’s here to help you self-select.
Expectations are high and visible
Problems may be ambiguous and fast-moving
Priorities can change as the business scales
Feedback is direct and frequent
Performance is measured by results, not intentions
If you require rigid structure, narrow scope, or close supervision to perform well, this environment may not be a good fit.
Responsibilities:
Develop and execute monthly social media strategies for the Watches and Fashion brands across Indonesia & Singapore
Plan and manage monthly content calendars aligned with business and marketing objectives
Lead content strategy and campaign planning across all social media channels
Drive creative content ideation and development in collaboration with internal and external teams
Ensure all content aligns with brand guidelines and social media best practices through close collaboration with the Brand and Social Media Manager
Analyze weekly social media performance and provide actionable insights for optimization
Manage social listening across platforms to identify customer insights, monitor brand reputation, and uncover growth opportunities
Manage and optimize social media platforms (Instagram, TikTok, and YouTube) across Indonesia & Singapore
Develop and execute KOL strategy, including identifying, onboarding, and managing influencer partnerships
Oversee end-to-end KOL and freelancer management, including coordination, deliverables, and payment processes
Plan, allocate, and monitor KOL budgets to maximize campaign effectiveness and ROI
Collaborate closely with the Performance Marketing team to optimize paid and organic social media performance
Requirements:
Bachelor's degree in Marketing, Business Administration, Communications, or a related field
Minimum 6–8 years of experience in Social Media Marketing, with at least 2 years in a managerial or team leadership role
Experience in luxury, fashion, beauty, retail, or e-commerce is highly preferred
Strong expertise in developing and executing social media strategies, with the ability to identify emerging trends and translate them into initiatives that drive audience growth, engagement, and brand awareness
Proven track record of creating and optimizing high-performing social media content that increases engagement, community growth, and business impact
Strong analytical and commercial acumen, with experience managing marketing budgets, evaluating campaign performance, and leveraging data to drive strategic business decisions
Excellent leadership, project management, and organizational skills, with the ability to lead cross-functional teams, manage multiple stakeholders, and execute initiatives from concept to completion
Exceptional communication, presentation, and stakeholder management skills, with a strategic mindset and the ability to thrive in a fast-paced, dynamic, and results-oriented environment
Self-driven, proactive, and highly adaptable, with a strong sense of ownership and the ability to manage multiple priorities simultaneously
Familiarity with social media analytics and management tools and social media listening (e.g., Meta Business Suite, TikTok Analytics, Google Analytics, Sprout Social, or similar platforms) is a plus