Social Media Manager

This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.

Our client is looking to build a modern, technology-enabled social media operation that combines content creation, organization, analytics, AI, and emerging technologies to improve efficiency and performance.

Role Overview

The Social Media Manager will build and manage an organized social media operation, focusing on content creation, digital asset management, scheduling, publishing, and performance tracking.

The ideal candidate has experience creating engaging social media content, including graphics and carousels, and is comfortable testing AI tools, automation, and Model Context Protocol (MCP) workflows to improve content production and execution.

Location

Fully Remote (Work from Home) | 9:00 AM – 5:00 PM EST

Key Responsibilities

Content & Social Media Management

• Build and maintain an organized social media content system and workflow.

• Create engaging social content, including carousels, graphics, and platform-specific assets.

• Repurpose existing digital assets across social media channels.

• Manage content planning, production, scheduling, and publishing.

• Adapt quickly to changing priorities and trends.

AI & Emerging Technology

• Stay current with AI technologies and tools for social media and content creation.

• Test AI tools and workflows to improve content production and management.

• Explore AI and MCP-based workflows to improve efficiency.

• Identify opportunities to automate repetitive social media processes.

Analytics & Campaign Tracking

• Track and report on social media activity, content performance, and campaign results.

• Use UTM tracking to measure traffic and campaign performance.

• Test content formats, tools, and strategies, documenting the results.

• Provide insights and recommendations based on performance data.

Qualifications

Experience

• Experience managing social media and digital content.

• Experience creating carousels, graphics, and social-first visual content.

• Experience organizing content workflows and managing digital assets.

• Familiarity with social media analytics and UTM campaign tracking.

• Familiarity with AI tools for content creation and social media management.

Skills

• Strong graphic design and content creation skills.

• Strong organizational and project management skills.

• Ability to create engaging, platform-specific social media content.

• Ability to learn and implement new technologies quickly.

• Openness to using AI, automation, and MCPs in daily workflows.

• Ability to test new tools and evaluate their measurable value.

• Strong creativity, adaptability, and attention to detail.

• Analytical mindset with a focus on performance measurement.

• Proactive approach to experimentation and process improvement.

What Success Looks Like

• An organized system for managing social media content and digital assets.

• Existing digital assets are consistently repurposed across social channels.

• High-quality graphics, carousels, and social content are produced consistently.

• AI and emerging technologies improve social media execution.

• Content and technology experiments are regularly tested and documented.

• UTM tracking provides visibility into campaign performance.

• Reporting identifies what works, what needs improvement, and what to test next.

Opportunity

The Social Media Manager will have the opportunity to build a modern, technology-enabled social media operation from the ground up, combining creative content production, analytics, AI, and emerging technologies to improve efficiency and performance.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form

• Record a video showcasing your skill sets