Social Media Manager/Specialist (PC& Gaming)

BLKSODA is a tech marketing agency. Our clients are PC component brands in Taiwan and China (cases, cooling, power supplies) targeting global English-speaking enthusiast and DIY builder audiences. You own strategy, content calendar, and performance for the brand accounts we manage — deciding what to post, when, and why, and proving it works with data.

## Responsibilities

1. Develop social strategy and content calendars per brand: Instagram, TikTok, YouTube, X (Twitter), and Facebook
2. Create platform-native content hands-on: write posts and hooks, shoot simple phone-first content when the moment calls for it, direct IG visuals and Reels scripts, jump on TikTok trend formats
3. Drive ideation: pitch content ideas proactively and continuously — trend riffs, series concepts, launch angles — and bring shootable ideas to the team, not vague themes
4. Plan and run launch campaigns: teaser phases, launch-day execution, coordination with influencer and review content
5. Manage publishing and performance through scheduling and analytics tools (Meta Insights, TikTok Analytics): weekly and monthly reports covering reach, engagement rate, follower growth, and per-post performance
6. Adjust strategy from the data — be able to explain why one post took off and another died, and apply it to the next cycle
7. Stay current on PC hardware culture

## Requirements

1. **Has run social accounts with results you can walk through** — include links to accounts you've managed and shareable performance numbers when applying
2. Real familiarity with PC hardware or PC gaming culture: knows what enthusiasts care about and which forced memes get roasted
3. Native-level written English: posts, hooks
4. Reads data, not just exports it: can diagnose content problems from reach / engagement / retention patterns
5. Both planner and doer — moves ideas to published without being chased
6. An active content creator and idea generator: comes to every planning cycle with pitches, not waiting for briefs