Social Media Manager

Responsibilities:

• Develop and execute social media strategy and content calendars.
• Ideate and create Reels, Stories, posts and campaigns.
• Stay updated with fashion, social media and content trends.
• Manage influencers, creators and UGC collaborations.
• Coordinate photoshoots and content production.
• Manage community, comments and DMs.
• Track social media performance and optimise content for engagement, reach and sales.

Requirements:

• 2-4 years of experience in D2C, fashion, lifestyle or beauty.
• Strong understanding of Instagram/Reels and content trends.
• Good copywriting, creativity and visual sense.
• Hands-on with Canva/CapCut or similar tools.
• Strong communication and execution skills.
• Portfolio of previous social media work preferred.