Social Media & Marketing Coordinator
The Social Media and Marketing Coordinator develops and implements marketing strategies to enhance our brand visibility, engage our employees, and effectively communicate with our audience both internally and externally. This role involves creating compelling content across all social media platforms and organizing employee engagement events that promote a positive work culture.
We are looking for an outgoing, self-starting individual who is enthusiastic about video content creation and excited to influence and inspire others to get involved in telling our company’s story. The ideal candidate is creative, collaborative, and comfortable taking initiative to capture and share the people, culture, services, and successes that make our company unique.
5 Core Responsibilities:
- Content Strategy
- Visual Design
- Video Creation
- Brand Storytelling
- Marketing Coordination
Responsibilities for Social Media & Marketing Coordinator:
- Develop and manage internal and external content calendars, ensuring timely, consistent, and strategic communications across channels.
- Create engaging graphics, advertisements, promotional materials, internal TV communications, and other visual content that aligns with SC2’s brand.
- Create video content for social media, marketing initiatives, service promotion, recruiting, employee training, and internal communications.
- Proactively identify and capture opportunities to tell SC2’s story through videography, photography, employee features, testimonials, events, and other engaging content.
- Build positive relationships across SC2 and serve as an enthusiastic ambassador for the company by collaborating with employees and departments to highlight SC2’s people, culture, services, accomplishments, and community involvement.
- Manage newsletter content, including editing, curating, and coordinating company news and updates.
- Coordinate marketing events, employee promotional materials, job fair materials, campaigns, and other promotional initiatives.
- Maintain consistent SC2 branding and messaging across digital, print, social media, and internal communication channels.
- Monitor social media and digital marketing performance, using engagement and audience data to help guide future content and marketing strategies.
- Stay current with social media trends, video styles, digital marketing opportunities, and competitor activity to identify new ways to increase engagement and brand awareness.
· Currently hold a bachelor’s degree in graphic design, marketing, or a related field.
· Proficiency with Microsoft 365, Adobe Creative Suite, and Google suite.
· Familiarity with CANVA and video editing software preferred.
· Strong design principles and sense of layout, typography, form, color, imagery, and composition.
· Strong written and verbal communication.
· Excellent attention to detail.
· Comfortable working in a deadline-driven environment.
· Be able to bring a design to life with simple instructions.
· Background in photography or videography a plus.
*Please provide portfolio examples if available.