Specialist Online Sales Activation

Your responsibilities:

• Maintain and update local website and app content on a daily basis, including homepage elements, promotional spaces, campaigns, and local market-specific content.
• Plan, schedule, create, localize, and publish content for campaigns, special occasions, and promotional events, ensuring relevance, compliance, and effectiveness.
• Coordinate campaign execution with internal teams (Digital Marketing, CRM, Content, Design, Performance) and central/global teams to request, adapt, and implement campaign assets and materials.
• Configure and launch campaigns using backend systems and platforms (SAP, Magento, CMS, CRM), ensuring accurate alignment between website and mobile app content, particularly for the Bulgarian market.
• Perform QA checks before and during campaigns to ensure accuracy and consistency across all platforms.
• Monitor campaign performance and KPIs, identify optimization opportunities, and provide actionable insights.
• Ensure compliance with local legal and regulatory requirements, including pricing and data processing.
• Contribute to improving transparency and operational efficiency of sales activation processes through effective documentation, reporting, and stakeholder collaboration.
• Use project management tools (e.g., Basecamp, JIRA) to plan, track, and manage tasks, issues, materials, and campaign activities.
• Provide administrative and operational support, including documentation, materials tracking, reporting, and audit-related tasks.
• Participate in eCommerce planning by contributing ideas, identifying risks and limitations, and supporting continuous process improvements.
• Collaborate cross-functionally with departments, stores, external partners, and international teams, supporting cross-market initiatives and adapting to different systems, tools, and processes within the cluster.
• Occasionally travel for campaign coordination, training, and alignment activities.