Specialist Visual Merchandising - North, adidas

PURPOSE & OVERALL RELEVANCE FOR THE ORGANISATION:
Executes and monitors all Channels efforts on Visual Merchandising and In-Store Communications efforts so as to meet the company financial projection, while pursuing the brand building effort.

KEY RESPONSIBILITIES:

-Work closely with marketing from brand concept planning stage to leading the process down to detailed implementing planning
-Work closely with OR / Sales team as well as close communication with OR / WS stores to develop the suitable retail programs to leverage the impact of company campaigns as well as the sell through in the outlets
-Effectively implement processes which are maximizing the adidas marketing campaigns at the retail level
-Implement HQ or Region POP marketing initiatives within allocated budget (as scheduled or announced)
-Design, develop and implement locally produced POP for marketing initiatives within allocated budget and guidelines
-Monitor suppliers on locally produced POP ensuring on-time and on-spec delivery and to all relevant doors
-Support field sales to gain more floor and shelf space in multi-brand retail
-Interpret and implement adidas VM and ISC guidelines
-Implement and monitor upkeep of window displays and other point of purchase (P.O.P.) efforts on trade level, ensuring compliance to ISC standards
-Organize and manage inventory of all in-store display materials / fixtures for deployment within a prescribed season
-Conduct secondary VM training and VM maintenance at store level