Sr. Associate Brand Manager

Location: Remote with requirement to travel for business needs

Role Purpose:

Under minimal supervision, the Sr. Associate Brand Manager supports the innovation, marketing efforts, and business analysis for all products contained under Earth’s Best. This includes initiatives associated with growing current brand recognition, inclusive of consumption analyses and promotion/advertising strategy assistance. Additionally, the candidate will support new product commercialization processes including cross functional team leadership and strategy execution.

The candidate will have the opportunity to work in the better for you food categories with tremendous potential for growth. This is a good opportunity for a marketer that is passionate about brands and wants to work in a nimble, entrepreneurial environment and make a big impact in our growth agenda. Earth’s Best is a key priority brand within Hain Celestial and is strategically focused on redefining the business and turning it back to growth.

Tasks are to be completed while maintaining the highest safety and quality standards.

Essential Duties and Responsibilities:

• Leads project management functions for innovation and commercialization on Earth’s Best for new product initiatives, working with R&D, Packaging Design and Operations inclusive of developing detailed timelines and manufacturing forecasts with input from Sales, Operations and Finance.
• Leading the S&OP forecast with input from Sales, Operations and Finance.
• Project management lead on key growth driving & margin enhancement projects.
• Identifies key business drivers and opportunities based on competitive/category trends, track & report on business results using syndicated data (Circana) and provide forecasting support for financial & strategy planning.
• Advises on the development and timely execution of Brand Plans/ leading agencies (PR, Digital, and Consumer Promotions) to develop highly creative and cost-efficient campaigns.
• Assists with other projects, as needed.