Sr. Associate Brand Manager, Trolli
Work Location: Chicago
Due to the highly interactive and team-based nature of this role, in-person attendance for most of the workweek (i.e., 3 days or more) is essential for: effective communication including during in-person meetings, strong supervision, real-time problem-solving, and participation in cross-functional initiatives.
Want to make an impact?
The Sr. Associate Brand Manager (Sr. ABM) position is responsible for the day-to-day management of the brand Trolli. The Sr. ABM will assist with all aspects of running the business, from strategy development to design and execution of commercial activities, in order to optimize sales, profitability and competitive position.
Ways you will make a difference
- Lead the development and execution of innovation and renovation initiatives from concept development through commercialization, ensuring alignment with brand strategy, consumer needs, and business objectives.
- Identify growth opportunities by leveraging consumer insights, category trends, competitive intelligence, and business performance to inform innovation concepts and pipeline priorities.
- Develop compelling product concepts, consumer value propositions, positioning, and innovation briefs that translate unmet consumer needs into differentiated product offerings.
- Lead cross-functional commercialization workstreams, partnering with R&D, Packaging, Supply Chain, Sales, Finance, Insights, and other stakeholders to deliver launches on time, within budget, and in alignment with established business requirements.
- Manage project timelines, milestones, budgets, deliverables, and key decision points to proactively identify risks, resolve obstacles, and maintain launch readiness.
- Develop business cases and financial analyses in partnership with Finance, including volume and sales forecasts, pricing assumptions, margin implications, and investment requirements to evaluate innovation viability.
- Partner with Sales and Commercial teams to develop go-to-market plans, customer selling materials, launch communications, and commercialization strategies that maximize in-market impact.
- Monitor post-launch performance against established objectives, assess key business drivers, and translate results into actionable recommendations to optimize performance and inform future innovation.
- Support the ongoing development and prioritization of the innovation pipeline, ensuring opportunities are grounded in consumer demand, brand fit, and sustainable business growth.
Skills that will make you successful
- Strong project management skills: Ability to multi-task and to leverage peer influence to drive projects to on-time completion.
- Strong oral/written communication skills
- Strong analytical ability
- Strong creative & problem solving ability
- Ability to learn quickly, with agility
- Comfort working independently & with ambiguity
- Desire to operate in fast-paced, hands-on environment
- Bias for action & passion for delivering results
Experiences that will support your success
- Bachelor's degree required, MBA with Marketing/Strategy emphasis preferred
- 2+ years of post-graduate marketing experience, US Consumer Goods preferred
- Experience leading brands, past accountability for both revenue and profit preferred
- Proficiency with IRI or Nielsen a plus
What We Offer
At Ferrara, we're proud to support our employees with comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO). Eligible employees may also receive an annual bonus based on company performance. Learn more about our benefits at
Compensation
The salary range for this position is $99,600 to $139,440 annually.