Sr. Copywriter
Objectives of this Role
· Interpret and understand creative briefs to develop and produce creative, attractive and innovative content concept and copies
· Good grasping and interpretation to understand client’s requirements, target audience and accordingly develop copies
· Continually raise the bar on creativity, writing fresh, original copies that connects with the desired audience and drives action
· Expert understanding of trends in branding, advertising, and marketing communication
· Collaborate with a team of account managers and creative staff from concept development to delivery of final product
· Present copy concepts and final deliverables to internal team, and to client representative as needed, Command on projecting and selling the concept
· Revise copy based on internal and client feedback/direction
Skills and Qualifications
· Bachelor’s degree in journalism, English, communications, or related discipline
· Minimum 4-5 years professional copywriting experience with solid portfolio of work
· Exceptional writing and research skill
· Ability to work independently and with a team to meet deadlines
· Excellent organizational skill and multitasking ability
· Proficiency in Microsoft Word, Excel, and Adobe Acrobat Pro
- Social media or content marketing experience a plus
- Proofreading experience and familiarity with standard style guides a plus
- A keen eye for detail