Sr. Executive/Asst. Manager - Digital Marketing and Growth
MyTravaly Bangladesh Private Limited is a concern of MyTravaly Worldwide is a global travel technology platform connecting travelers, hotels, and distribution partners. MyTravaly Bangladesh supports online hotel reservations and helps hoteliers grow through the Hotel Business Center (HBC), Property Management System (PMS), Channel Manager, and Booking Engine. Our MT Gateway program enables agents and affiliate partners to generate hotel bookings and earn commissions.
Job Overview
We are looking for a creative and analytical marketer to grow MyTravaly’s digital presence, generate qualified leads, and turn campaigns into hotel bookings, hotel technology adoption, and MT Gateway partner acquisition. You will manage paid advertising, content, social media, SEO, and performance measurement while working closely with our sales, reservation, and technology teams.
Job Responsibilities
Plan and manage Meta and Google Ads campaigns for hotel bookings, hotel technology products, and MT Gateway.
Manage media buying, audience targeting, retargeting, and campaign budgets to improve acquisition costs and returns.
Generate qualified leads for hotel partnerships, software sales, and agent recruitment.
Manage social media pages, content calendars, community engagement, and campaign publishing.
Write engaging Bangla and English content for ads, websites, landing pages, emails, and social media.
Improve SEO through keyword research, on-page optimization, and coordination on technical fixes.
Track campaigns using GA4, Google Tag Manager, pixels, conversion events, and UTM parameters.
Test creatives, audiences, messaging, and landing pages to improve lead quality and booking conversion.
Coordinate with sales and reservation teams to track lead follow-up and actual business outcomes.
Prepare performance reports covering spend, leads, conversions, acquisition costs, and revenue contribution.
Requirements
Requirements
Bachelor’s degree in Marketing, Business, Communications, or a related field.
Relevant hands-on experience in digital marketing, growth, or performance marketing; designation will reflect experience and capability.
Practical skills in Meta Ads Manager, Google Ads, media buying, and lead generation.
Working knowledge of GA4, Google Tag Manager, Google Search Console, and SEO tools.
Strong Bangla and English copywriting skills with an understanding of different customer audiences.
Ability to analyze campaign data, manage budgets, and recommend measurable improvements.
Experience with social media management, content planning, and creative briefs.
Experience in travel, hospitality, SaaS, technology, or e-commerce will be an advantage.
Strong ownership, communication, coordination, and problem-solving skills.
A portfolio or examples of campaigns with measurable results.
Benefits
Salary and Benefits
Negotiable salary based on experience, skills, and demonstrated results.
Opportunity to work with a global travel technology team.
Hands-on exposure to both consumer bookings and business technology marketing.
Scope to take ownership of campaigns and develop into a broader growth leadership role.
Other benefits and applicable allowances as per company policy.