Sr Google Ads/Bing Manager

Description

FutureMedia is a remote-first team building and scaling high-impact digital products across SaaS, AI-powered solutions, and consumer web and mobile applications.

We operate a portfolio of high-traffic B2C subscription products in the US market, where each Business Unit functions as an independent P&L with dedicated product, growth, and engineering teams.

We move fast, think analytically, and focus on building scalable growth systems that drive measurable business impact.

Requirements

• 4+ years buying paid search at scale for a subscription or e-commerce advertiser, personally owning a large monthly budget
• Deep Google Ads expertise: campaign structure, bidding strategies, keyword clustering, negatives, pacing, automation
• Real hands-on Bing experience
• You optimize daily from data, not monthly from a report
• You know the gap between what the platform reports and what actually happened — and always check both
• Strong knowledge of conversion tracking, server-side conversions and attribution, including their limits
• A track record of scaling an account several times over without losing efficiency
• Fast, decisive, comfortable owning a number

Responsibilities

• Own paid search end to end: structure, campaigns, keywords, bids, budgets, negatives — Google Ads and Bing
• Launch and grow campaigns country by country; decide where to push and where to stop
• Work from a keyword table daily with analytics
• Scale spend aggressively while keeping performance on target
• Own ad copy and creative testing, and align the ad with the landing page
• Always reconcile platform numbers against our own back-end data
• Keep ad accounts healthy: billing, policy compliance, fast resolution when something is flagged
• Report clearly on what's working, what isn't, and what you're changing

Nice to have

• Experience buying for a subscription product
• Experience with Meta, TikTok or other channels
• Comfort with BI tools and SQL for your own reporting
• Experience managing accounts across multiple entities and payment setups
• Experience handling ad policy escalations and appeals.

Working conditions

• Competitive compensation
• Remote-first culture with flexible working hours
• 22 paid vacation days + local national holidays
• Opportunity to shape the excellence across a growing engineering organisation
• Modern stack, scalable products, and meaningful technical challenges