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Sr. Manager, Key Accounts & Strategy

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Join the team at New Jersey’s largest wine and spirits distributor! At Allied Beverage Group, we’re proud of our dynamic, family-based culture and our role in keeping the beverage industry moving. If you're looking for a great company with great people—this is the place to be!

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1. Strategic Leadership & KPI Attainment Roles will own the ‘Play to Win’ scorecard, ensuring that our Core Selling Divisions aren't just meeting but exceeding targets.
  • Alignment: Will act as the primary conduit between Sales and Marketing to ensure that national strategic programs are translated into actionable, local execution.
  • Accountability: We will track performance with focusing on price management, shelf standards, distribution gaps along with all other critical winning opportunities for the portfolio;
    • 2. Market Execution & Merchandising Will manage and mentor our key account merchandisers to turn retail environments into supplier showcases.
    • The "Perfect Store": We will pursue dominance in A Retail Locations, primary shelf placement, cold box and high-traffic secondary displays.
    • Account Planning: Each Strategic Account will have a custom plan focused on depletions and premium brand visibility.
      • 3. Business Development & Relationship Management Growth comes from identifying opportunities and working across the full Commercial Teams to spot and capture winning on the portfolio.
      • Opportunity Mapping: Will analyze competitive activity and customer needs to pivot our strategy in real-time, capturing new "White Space" in both On- and Off-Premise accounts.
        • 4. Insight-Driven Strategy Data expectation to create Features and Benefits will be essential.
        • Performance Tracking: All promotional activity will be tracked and reported for score carding
        • Feedback Loops: Will use field insights to provide "boots on the ground" feedback to the marketing teams, ensuring our next round of initiatives is even more lethal than the last.
        • ‘Allied Insights’: Utilize this program that provides a powerful tool to drive smarter decisions and stronger results for ‘real-world’ use cases.

Responsibilities

Manage KPI ‘Play to Win’ Scorecard
Manage Merchandiser’s and work with Key Sales Leads to ensure priorities are attained and top of mind.
• Ensure excellence across in-store execution of shelf placement, displays, cold box presence, and POS activation.
• Expand distribution of priority and innovation brands.
• Review and ensure Key Sales Leads are maintaining priority goals for the supplier.
• Promote and maintain consistent execution of merchandising standards across different accounts.

Account / Team Management and Growth
Develop and execute business plans by coordinating with Merchandiser’s presenting pricing and promotional strategies and incorporating competitive insights and customer feedback.
• Deliver volume, revenue, and market share targets across the portfolio.
• Identify growth opportunities by presenting pricing strategies and promotional programs.
• Build strong relationships with sales representatives and buyers (decision makers).
• Achieves targeted display and feature placements across team and their accounts.
• Ensure KPIs are achieved according to supplier priorities for each group of accounts by team.
• Coach and train Merchandiser’s to provide accurate and effective information for pricing and promotional activities.
• Weekly meetings with Merchandiser’s review progress for each account they are responsible for.

Sales Engagement & Stakeholder Alignment
Drive consistent, high-impact engagement across all levels of the sales organization to advance priorities and deliver against the supplier's commercial scorecard. Secure physical and digital advertising placements and tie in sales.
• Build and maintain daily relationships with Sales VPs, Directors, Key Account Managers, and field teams to drive alignment and execution
• Communicate and reinforce pricing, programming, and strategic initiatives to ensure strong in-market adoption
• Influence cross-functional stakeholders to unlock opportunities, remove barriers, and accelerate performance
• Partner with key accounts and internal teams to track results, share insights, and deliver against scorecard objectives

Strategic Planning, Communication, and Development
Direct Merchandiser’s to ensure they are executing strategy, communication, and plans for supplier priorities in each account.
• Implement and execute supplier priorities with the accounts by communicating regularly and with face-to-face interactions.
• Conduct regular field visits with each Merchandiser to ensure execution of standards.
• Set clear KPIs and performance expectations.
• Provide updates on account activities, opportunities, and performance.
• Report accurate and timely updates with risks and opportunities to support decision-making and improve supplier priorities.

Conduct Business Reviews and Track Performance
Analyze account performance and conduct regular business reviews that tie into KPI scorecard.
• Review account performance across display, shelf, and advertising activity with Merchandiser’s and accounts.
• Implement quarterly and annual business reviews.
• Foster a high performance, accountable, and reliable culture.
• Use performance data to identify opportunities and drive account growth.
• Maintain complete and accurate tracking of account activity.

Qualifications

  • Bachelor's Degree or equivalent experience
  • 4 to 6 years of relevant sales, account management, sales planning and KPI Execution
  • Strong understanding of account management, pricing strategy, and promotional planning
  • Experience in beverage, alcohol, or related industry preferred
  • Proficient in Microsoft Office Suite
  • Strong organizational, analytical and problem-solving skills
  • Ability to manage multiple accounts and priorities independently
  • Strong presentation and communication skills
  • Ability to work cross functionally and fluidly engage team to drive completion execution.
  • High level of organization, attention to detail, and follow through
  • Diver and CRM experience

Compensation and Benefits

The anticipated salary range for this position is $100,000 to $110,000, depending on qualifications such as experience, education, and skillset.
In addition to salary, this role is eligible for a discretionary bonus and offers a comprehensive benefits package including Medical, Dental, Vision, 401K plan with company match, Life Insurance, Long Term Disability, Flexible Spending Account, Employee Assistance Program, Pet Insurance Plan and more.
Why You Will Love Allied Beverage Group

Industry Leader – We are New Jersey’s Largest Wine and Spirits Distributor
Culture – We may be a big corporation, but we are still family owned and we like to think that influences our work environment. We promote a culture based on trust, respect and collaboration
State of the Art Facility – We opened a brand-new corporate office and distribution center in Elizabeth, NJ in 2019
Your Continued Growth – Our company encourages our employees to reach high, live up to their potential, and advance in their careers. We offer over 9,000 professional development courses that employees can take at any time
Competitive Pay and Quality Benefits – Allied Beverage Group offers competitive pay commensurate with experience along with a comprehensive benefits package
Allied Perks! – Associate recognition, discounts with several vendors and more


The Company is dedicated to ensuring a safe and secure environment for our team members and visitors. To assist in achieving that goal, we conduct a drug and background check for all new team members post-offer and prior to the start of employment. The Immigration Reform and Control Act requires that verification of employment eligibility be documented for all new employees by the end of the third day of work.

Allied Beverage Group participates in the E-Verify program to confirm employment eligibility of all new hires in the United States.

EEO and AI Disclosure Statement
Allied Beverage Group is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other legally protected characteristics.
As part of our recruitment process, Allied Beverage Group uses artificial intelligence (AI) tools to support the initial review of applications. These tools are designed to assist our recruiters in identifying qualifications and experience that align with the requirements of each role. The tools do not make hiring decisions. All final decisions are made by our recruitment team and hiring managers.
We are committed to fair and equitable hiring practices. If you have questions about this process or need an accommodation, please contact Human Resources.
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What this application asks

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Resume/CV, Full name, Email, Phone, Current location, Current company, LinkedIn URL, Other website

  • Do you currently work or have you ever worked for an employer that holds an alcoholic beverage license in NJ or is in the alcoholic beverage industry? choose one
  • Have you previously been employed by Allied Beverage Group, LLC or any of its predecessor companies? choose one
  • Do you now, or will you in the future, require sponsorship to be employed with our company? choose one
  • If hired, will you be able to provide documentation required under applicable laws showing that you are legally able to work in the U.S.? choose one
  • I understand that under the New Jersey Alcoholic Beverage Control Law, persons convicted of a crime involving moral turpitude are unable to have any interest in or be employed by an A.B.C. Licensee (See “Rehabilitation Employment Permit Disqualification Removal.”) In some instances, it may be unclear whether a conviction involves an element of moral turpitude. In those instances the convicted person can petition the Division to render a determination of eligibility as to whether or not the crime does involve an element of moral turpitude. Please select "Yes" to acknowledge that you have read and understand this statement. choose one
  • Are you being investigated or have you ever been convicted of any criminal matter of any type whatsoever? This includes ANY and ALL criminal offenses regardless of how long ago they took place. This question does not apply to convictions for cannabis-related crimes, which have been decriminalized and/or subject to expungement under the NJ Cannabis Regulatory Enforcement Assistance, and Marketplace Modernization Act. choose one
  • If Yes, please explain: written answer · optional
  • Please indicate your salary expectations for this role.
  • Do you have any immediate family members, defined as husband, wife, son, daughter, grandson, granddaughter, brother, sister, father, mother, father in-law, mother in-law, sister in-law, brother in-law, son in-law, daughter in-law, aunt, uncle, niece, nephew, grandfather, grandmother who has an interest, directly or indirectly in any type of alcoholic beverage license in New Jersey? choose one
  • Do you have any interest as an individual member of a partnership or other business entity, or as an officer, director, or major stockbroker of a corporation, in premises for which a license or permit has been issued under the Alcohol Beverage Control Law? choose one
  • Has any license or permit issued under the alcoholic beverage control laws of this state or country, to you as a member, partnership, or to any corporation in which you were an officer, director, or major stockholder, ever been revoked, cancelled, suspended, or otherwise involuntarily terminated, or has any other penalty been imposed in connection therewith at any time? choose one
  • I affirm and certify that all the information and answers to questions herein are complete, true and correct to the best of my knowledge and belief. I understand that any misrepresentation, falsification, or omission of any facts called for in the application may result in the immediate removal of my application from consideration. choose one

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