Sr. Manager of Digital Commerce

Job Purpose:
- The Sr. Manager of Digital Commerce at RENEW WELLNESS BRANDS LLC will lead the strategic direction and execution of digital commerce initiatives. This role is pivotal in driving online sales growth, enhancing customer experience, and optimizing digital marketing strategies. The Sr. Manager will collaborate with cross-functional teams to innovate and implement cutting-edge digital solutions that align with the company's wellness-focused mission.

Key Responsibilities:
- Develop and implement comprehensive digital commerce strategies to achieve sales targets and enhance brand presence online.
- Lead and manage the digital commerce team, providing guidance and support to ensure successful project execution and team development.
- Analyze market trends and consumer behavior to inform strategic decisions and identify new opportunities for growth.
- Collaborate with marketing, IT, and product teams to optimize digital platforms, ensuring seamless user experience and functionality.
- Oversee digital marketing campaigns, including SEO, SEM, social media, and email marketing, to drive traffic and conversion rates.
- Monitor and report on key performance indicators, providing insights and recommendations for continuous improvement.
- Manage relationships with external vendors and partners to leverage technology and resources effectively.
- Ensure compliance with industry regulations and best practices in digital commerce and data privacy.
- Stay abreast of emerging technologies and digital commerce trends to maintain a competitive edge in the market.