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Sr. Product Manager

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Description

Role Purpose
Senior Product Manager is responsible for leading the strategic direction, execution, and lifecycle management of CSL Behring's portfolio in Brazil. The role drives sustainable business growth by developing brand strategies, ensuring launch excellence, maximizing market opportunities, and fostering strong cross-functional collaboration while maintaining customer focus and compliance.


Key Responsibilities
Develop and execute brand strategy, positioning, segmentation, and tactical plans aligned with business objectives.
Lead product launches and lifecycle management, ensuring flawless cross-functional execution.
Analyze market trends, customer insights, competitive intelligence, forecasting, and financial performance to support strategic decision-making.
Drive omnichannel customer engagement strategies and field force excellence.
Partner closely with Medical Affairs, Market Access, Regulatory, Commercial, Supply Chain, Finance, and Global teams to deliver business objectives.
Build and maintain strong relationships with healthcare professionals, key opinion leaders, patient organizations, and other external stakeholders.
Manage marketing budgets, forecasts, and investments, ensuring effective resource
allocation and return on investment.
Lead agency partners and vendors to deliver compliant, high-quality marketing initiatives.
Continuously identify opportunities to improve customer experience, business performance, and organizational capabilities.


Qualifications

Bachelor's degree in Business, Marketing, Life Sciences, Engineering, Economics,
Communications, or a related field.
7+ years of Product Management experience in the pharmaceutical or healthcare
industry.
Experience in brand planning, product launches, omnichannel marketing, and project
management.
Strong analytical skills with proficiency in Excel, CRM, and Business Intelligence
tools.
Fluent in English and Portuguese.


Leadership Expectations
Demonstrate strategic thinking and strong business ownership.
Lead complex cross-functional projects and influence key business decisions.
Apply financial acumen with a solid understanding of P&L and business
performance.
Build alignment across multiple stakeholders and functions.
Coach and develop others while fostering a collaborative culture.
Drive innovation, execution excellence, and continuous improvement.


Core Competencies
Strategic Thinking
Business Acumen
Brand Strategy & Lifecycle Management
Customer Centricity
Cross-functional Leadership
Data & Market Analytics
Communication & Influencing
Omnichannel Marketing
Project Management
Innovation & Agility
Compliance & Ethic


About CSL Behring

CSL Behring is a global biotherapeutics leader driven by our promise to save lives. Focused on serving patients’ needs by using the latest technologies, we discover, develop and deliver innovative therapies for people living with conditions in the immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. We use three strategic scientific platforms of plasma fractionation, recombinant protein technology, and cell and gene therapy to support continued innovation and continually refine ways in which products can address unmet medical needs and help patients lead full lives.


CSL Behring operates one of the world’s largest plasma collection networks, CSL Plasma. Our parent company, CSL, headquartered in Melbourne, Australia, employs 32,000 people, and delivers its lifesaving therapies to people in more than 100 countries.

To learn more about CSL, CSL Behring, CSL Seqirus and CSL Vifor visit and CSL Plasma at .

Our Benefits

For more information on CSL benefits visit How CSL Supports Your Well-being | CSL.

You Belong at CSL

At CSL, Inclusion and Belonging is at the core of our mission and who we are. It fuels our innovation day in and day out. By celebrating our differences and creating a culture of curiosity and empathy, we are able to better understand and connect with our patients and donors, foster strong relationships with our stakeholders, and sustain a diverse workforce that will move our company and industry into the future.

To learn more about inclusion and belonging visit https://www.csl.com/careers/inclusion-and-belonging

Equal Opportunity Employer

CSL is an Equal Opportunity Employer. If you are an individual with a disability and need a reasonable accommodation for any part of the application process, please visit .

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