Sr. Visual Designer

Responsibilities:

• Create custom icons, icon families, vector illustrations, and product illustrations for digital platforms.
• Develop cohesive iconography and illustration systems that maintain consistency across products and platforms.
• Translate product requirements, user journeys, and complex concepts into intuitive visual assets.
• Maintain high standards of craft, detail, scalability, and visual consistency.
• Establish and maintain scalable illustration systems, icon libraries, and visual languages.
• Define illustration styles, visual principles, composition, color usage, and brand expression.
• Develop art direction and documentation to ensure consistency across teams and product touchpoints.
• Collaborate with brand, product, and design system teams to evolve the visual identity.
• Design and execute 2D animations, animated icons, and lightweight motion assets for digital products.
• Develop motion guidelines covering timing, easing, transitions, and animation behavior.
• Create micro-interactions and UI motion that enhance usability, feedback, and product engagement.
• Optimize animations for performance and implementation across digital platforms.
• Create illustrations for app interfaces, onboarding flows, empty states, success states, and other product journeys.
• Partner with product designers and developers to integrate illustrations and motion into interfaces.
• Ensure visual assets support usability, accessibility, product storytelling, and brand consistency.
• Deliver production-ready assets suitable for implementation across web and mobile applications.
• Work closely with product designers, UX teams, developers, brand teams, and creative stakeholders.
• Provide art direction and constructive feedback to maintain high creative standards.
• Document reusable assets, workflows, illustration principles, and motion specifications.
• Stay updated on emerging illustration, animation, and digital product design practices.