Strategy & Health Category Excellence Director
Description
As Strategy & Health Category Excellence Director, you are the architect of the business unit's future. This role is not just about planning, it is about making strategy real: anticipating health category trends, driving timely strategic discussions with senior leaders inside and outside the BU, and being a key driver of change in how Gnosis competes and wins.
You will:
• Shape Gnosis’ 3–10-year strategic vision, ensuring alignment with corporate strategy and goals and industries or market opportunities.
• Bridge strategy and execution with cross-functional leaders (R&D, marketing, regulatory, operations and more), turning plans into measurable results.
• Define and implement a world-class health category excellence framework that improves customer experience and BU performance.
You join the extended leadership team and work closely with the Global Head of Strategy & Innovation.
1. BU Strategic Leadership and Execution Driver (~70%)
Vision & Roadmap:
• Develop and refine the short-term and long-term strategic plans, take the BU strategy through into the Lesaffre Group strategy ensuring they align with the company’s mission, values, and growth ambitions.
• In close collaboration with Corporate and BU Strategic Competitive Intelligence, Lesaffre Knowledge Center and Economic Intelligence, and Gnosis Product and Solutions teams and SOAs (Strategic Opportunity Areas) leaders, run deep-dive market, competitive, and industry analyses to ensure continuous differentiation as well as identify emerging opportunities, risks, and white spaces.
• Turn insights into actionable strategies, including BU portfolio optimization, and partner with M&A and BD team to fuel growth.
Decision-Making Frameworks:
• Design models, tools, and KPIs to evaluate business decisions (e.g., prioritization matrices, scenario planning, ROI), monitor strategy performance (e.g., market share, revenue growth, innovation success rates) and recommend course corrections.
• Develop mitigation strategies for external risks such as major regulatory changes, competitive threats.
Strategy in Motion – Execution
• Oversee the transformation initiatives assigned by the Leadership Team, delivered on time, within budget and with measurable impact, and allocate resources and budgets to strategic priorities.
• Collaborate with cross-functional teams (e.g. innovation, product and solutions, market insights, operational marketing, regulatory, scientific and medical affairs, operations, R&D) to ensure seamless execution of initiatives at global level and appropriate allocation of resources and budgets effectively to support strategic priorities.
• Design the strategy office to monitor health category performance and drive data-based continuous improvement.
Stakeholder Engagement:
• Communicate the vision to BU and Group executive teams, securing buy-in and alignment, and advise the Global Head of Strategy & Innovation on critical decisions.
• Represent Gnosis in external forums (conferences, partnerships, investor meetings) to showcase thought leadership in health category excellence at BU strategic levels.
>> Expected Deliverables
- Aligned decks for the Quarterly Business Reviews and the bi-annual Leadership Team strategy review: progress against KPIs (revenues, gross margin, customer NPS, innovation success, competitive positions) and risk mitigation plans.
- 100% of strategic initiatives tracked, with clear owners and timelines, and, with the communication teams, a health strategy report at least annually.
2. Health Category Excellence (20%)
- Build a uniform framework for the health categories: category plans, innovation cycles, market and segment development, B2B2C pricing approach, performance metrics, claims and risks assessment tools and processes.
- Keep the BU ahead of competition: work with product & solutions, Innovation SOA and strategic business intelligence to identify and address gaps in the BU portfolio. Recommend opportunity areas that meet customer needs and optimize performance at industry/market and Health Category overarching levels using sales data, customer feedback and market intelligence.
- Be the subject matter expert and main contact for health category excellence, supporting cross-functional teams.
>> Key deliverables:
- In the first 3 to 6 months, a macro market analysis, from nutrition through nutraceuticals to pharma, with segmentation, competition, customer typologies and regions.
- An updated BU roadmap (18-months and 3/5-years) with prioritization criteria, gap analysis and proposals for new investments or divestments.
- A Health Category Excellence Playbook with templates for category planning, pricing, claims and performance metrics
3- Culture and Operating Model (10%)
- Be a constructive collaborative culture ambassador inside and outside the BU.
- Foster a B2B2C approach by supporting cross-functional processes, governance and the operating model, for example a global claims process and ways of working for segmentation and health categories.
- Help in transformation and connect the regions and global stakeholders, and help establish the Bring-to-Market (B2M) / Go-To-Market (G2M)
>> Key deliverables: Operating Model Program Management timelines, budget and targeted outcome tracked and updated.
- Bachelor’s degree in business, Marketing, Healthcare Management, or a related field; MBA or advanced degree strongly preferred.
- 15+ years of experience in consumer health, B2B/B2C category management, or strategic planning, with a proven track record of driving growth.
- Demonstrated expertise in the nutraceuticals, health and wellness industry, with a deep understanding of market trends, consumer behavior, regulatory and competitive landscape.
Skills & Mindset
Strategic and Analytical:
You turn complex market, financial and operational data into clear strategy, using frameworks such as SWOT and Porter's Five Forces, strong financial modelling and business cases, and analytics tools such as Tableau or Power BI.
Leadership & Influence: executive presence at C-suite and Board level. You lead cross functionally with R&D, marketing, sales and regulatory teams, drive adoption of new strategies, and constructively challenge the regions. Experienced in change management and ability to drive adoption of new strategies across the organization.
Communication & Collaboration: Exceptional storytelling that simplifies complex ideas for diverse audiences. You negotiate, influence, build consensus and represent Gnosis at industry events, with partners and in the media.
Enhanced Adaptability: forward-thinking and agile, staying ahead of health trends and competitive moves. Hands-on as well as strategic, customer-centric, and a good listener.
- The job is based in Desio (MB) - Italy
- Permanent Contract, Full-Time
- CCNL Chimico Farmaceutico
- Gross Salary Range : 100k€ - 120k€ + MBO
- Possible Smart-Working after Probation Period
- Be part of a growing company
- Work in a dynamic international environment
- We promote a sense of fulfilment with a genuine mission: nourish and protect the planet, and Raise Human Health.
- An opportunity to work in a real international environment.
At Lesaffre, diversity is a strength that enriches our culture and our teams. We are committed to offering you a work environment where you can thrive, regardless of your background, gender, age or abilities. We encourage all applications, as we believe that diverse perspectives strengthen our ability to innovate and meet the challenges of tomorrow.