STW (School to Work) - Marketing & Communications
We are looking for a talented STW (School to Work) - Marketing & Communications to join our Cummins Drivetrain & Braking Systems Aftermarket Team in Florence, KY.
In this role, you will make an impact in the following ways:
Marketing Program Support: Assist with the administration and execution of promotional programs that support business growth and customer engagement.
Digital Marketing: Support digital marketing initiatives, including email campaigns, marketing automation activities, and content management projects.
Marketing Content Development: Help create and maintain marketing materials such as brochures, flyers, newsletters, presentations, and other customer-facing collateral.
Sales & Customer Support: Fulfill marketing-related requests from internal sales teams and external customers to ensure timely and effective communication.
Event Coordination: Coordinate marketing materials and support activities for trade shows, customer events, and other promotional initiatives.
Project & Budget Tracking: Assist with tracking marketing budgets, monitoring project status, and maintaining organizational reporting tools.
Cross-Functional Collaboration: Work closely with marketing, sales, product management, and other teams to support key business objectives.
Administrative Support: Provide day-to-day administrative and project support for the aftermarket marketing team.
To be successful in this role, you will need the following:
Communication Skills: Strong written and verbal communication skills with the ability to create and edit professional marketing content.
Organization: Excellent organizational skills with the ability to manage multiple projects and deadlines simultaneously.
Digital Marketing Interest: Interest in digital marketing, email marketing, content creation, and marketing technologies.
Technical Aptitude: Basic understanding of or willingness to learn HTML and marketing automation tools.
Creative Thinking: Ability to develop innovative ideas and contribute creative solutions to marketing challenges.
Attention to Detail: Strong focus on accuracy, consistency, and quality in all work products.
Microsoft Office Proficiency: Working knowledge of Microsoft Word, Excel, and PowerPoint.
Collaboration: Ability to build relationships and work effectively with cross-functional teams.
Education:
- Currently pursuing a degree in Marketing, Communications, Business, Digital Media, Public Relations, or a related field.
Experience:
Experience with marketing, communications, content development, or digital media projects through coursework, extracurricular activities, internships, or other relevant experiences.
Experience using Microsoft Office Suite (Word, Excel, and PowerPoint).
Exposure to digital marketing platforms, content management systems, or email marketing tools is a plus.
Graphic Design Experience: Familiarity with Adobe InDesign, Illustrator, Photoshop, or similar design software.
Digital Marketing Knowledge: Exposure to marketing automation, email marketing, or CRM platforms.
HTML Knowledge: Basic understanding of HTML and digital content formatting.
Event Support Experience: Experience supporting events, promotional activities, or customer engagement initiatives.
Analytical Mindset: Ability to track project progress, organize marketing data, and assist with reporting activities.
Job Communications
Organization Cummins Inc.
Role Category On-site with Flexibility
Job Type Student - School To Work
ReqID 2439962
Relocation Package No
100% On-Site No
Cummins and E-Verify
At Cummins, we are an equal opportunity and affirmative action employer dedicated to diversity in the workplace. Our policy is to provide equal employment opportunities to all qualified persons without regard to race, gender, color, disability, national origin, age, religion, union affiliation, sexual orientation, veteran status, citizenship, gender identity and/or expression, or other status protected by law. Cummins validates the right to work using E-Verify and will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization. Visit http://EEOC.gov to know your rights on workplace discrimination.