supervisor
Summary
Oversee digital platforms, create content, manage SEO and analytics, and lead marketing events for a healthcare-focused agency.
Key Responsibilities
- The incumbent will be responsible mainly for managing the institute’s Digital Platforms (social media, website and intranet), regularly planning and creating content, monitoring performance and online sentiment, improving Search Engine Optimization (SEO), user experience and tracking data analytics to improve content and reach.
- The role will also provide Internal Communications & Collateral support, conceptualizing and designing communication materials such as posters, EDMs and supporting the broader communications team with events and campaigns, as assigned.
- For this the incumbent needs to do the following:
- Plan, organize, and manage marketing, outreach, and engagement initiatives, including:
- Corporate branding events, Community engagement programmes, Fundraising initiatives, etc.
- Collaborate with clinical teams and cross-functional departments to ensure alignment with organizational objectives and messaging.
- Support the development and execution of marketing and branding strategies to enhance brand awareness and public engagement.
- Conduct industry and market research to identify strategic partnerships, collaborations, and event opportunities.
- Manage end-to-end event execution, ensuring delivery within approved scope, timelines, and budgets.
Build and maintain strong relationships with stakeholders, healthcare professionals, partners, and the wider community. - Monitor and evaluate event outcomes and outreach effectiveness, providing post-event reports and insights.
- Represent the organisation professionally at events and public engagements.