Sustainability Marketing & Change Manager

Key Responsibilities

1) End‑to‑end marketing project orchestration across the value chain (ecosystem approach)

Lifecycle mastery: Develop a strong, end‑to‑end understanding of Schneider Electric’s product and offer lifecycle - from design and industrialization to launch, commercialization, and end‑of‑life to understand where to leverage marketing / sales and comms efforts

Value‑driven sustainability integration: Identify where sustainability levers (responsible materials, circularity, LCA, carbon footprint, recyclability, human rights) create the highest value, and drive interventions at the right level—strategic, tactical, or operational.

Cross‑functional partnership: Act as a trusted sparring partner to R&D, CTOs, Offer Management, Marketing, and Sales, shaping roadmaps, go‑to‑market strategies, and flagship initiatives, in close partnership with EM/IA Future Designed owners

2) Contribute to build more sustainable products, offers & campaigns (value proposition)

Sustainability‑by‑design in launches and campaigns: Support teams in embedding sustainability premium into product and offer launches as well as major campaigns, ensuring credible, differentiated narratives grounded in robust data and evidence.

Customer‑relevant value translation: Translate environmental and social performance into clear, customer‑centric value propositions and proof points that are compliant, verifiable, and resilient to greenwashing risks. Deliver guidelines for marketing /sales teams to support customer facing narrative and enablement to promote the offer

Competitive differentiation through creativity: Foster a dynamic that encourages bold, innovative, and out‑of‑the‑box approaches to elevate storytelling, accelerate market adoption, and outperform competitors.

Manage external partners when necessary (innovation studios, agencies, consultants etc) with a customer first approach

3) Change management & culture building on “responsible marketing” (engagement)

Adoption diagnostics & levers: In close partnership with our change management core team, diagnose cultural, organizational, and strategic barriers to sustainability adoption, assess impact, and define pragmatic levers to accelerate change.

Sustainable / purpose-led marketing culture: Design and deploy practical change mechanisms (champions networks, rituals, enablement journeys) to embed a motivating, sustainability‑led marketing culture.

Autonomous enablement at scale: Create clear, usable tools (guidelines, playbooks, workshops, learning expeditions) that empower teams to integrate sustainability independently, without becoming a central production bottleneck.

External perspective & amplification: Lead competitive and cross‑industry benchmarking to challenge internal and market standards, and partner with Communications and Analyst Relations to amplify credible differentiation or recognition (events, awards)

4) Program Leadership, Governance & Performance Steering on branding & marketing streams (delivery)

Program leadership & prioritization: Lead the branding, marketing & sales dimensions of the program with an agile, value‑driven approach, setting clear priorities, accountability, and sequencing to focus resources on a limited number of high‑impact, ready‑to‑scale initiatives across Sustainability, R&D, Offer Management, LoB, Marketing, Sales etc

Effective governance: Establish and animate light but robust governance (operational committees, steering committees, decision forums) to ensure alignment, arbitration, and timely decision‑making.

From pilot to scale: Ensure initiatives progress from pilot to scale by capturing learnings and securing industrialization where demonstrated value is achieved.

Performance & resource steering: Coordinate resources and budgets with relevant owners while maintaining execution discipline through high‑level performance tracking, value delivery, and risk awareness.

Qualifications

• 5–10+ years in product/offer marketing, program/project management, or sustainability roles (B2B or B2C, industrial/technology/energy, innovation / creativity led).
• Proven track record leading cross‑functional initiatives in global, matrix organizations.
• Change management & influence across senior and operational stakeholders.
• Agile delivery (pilots, sprints, test‑and‑learn) with strong program and project discipline.
• Marketing & business acumen: turn technical sustainability data into compelling, compliant value propositions.
• Governance & delivery mechanics: steerco/OP comms, retro‑planning, RAID, vendor/agency management.
• Comfortable navigating ambiguity and creating structure.