SVP, Customer Sales

The SVP of Customer Sales sets Edge's enterprise-level new-business growth strategy and represents the sales function in executive and ownership-level strategic planning. Where the VP of Customer Sales runs the day-to-day sales organization, the SVP owns the multi-year growth strategy the VP executes against — market expansion, vertical prioritization, and the sales organization's long-term structure — and is the senior-most voice for new-business growth in company-wide strategic discussions. This role owns new-logo acquisition strategy exclusively; carrier procurement and existing-account growth remain owned by Carrier Sales and Account Management leadership.

CRITICAL DUTIES & RESPONSIBILITIES

Enterprise Strategy & Executive Alignment

• Set the multi-year new-business growth strategy — market expansion, vertical prioritization, and sales organization structure — in partnership with executive leadership and ownership.
• Represent the Customer Sales function in company-wide strategic planning, including growth initiatives that may extend beyond the sales organization itself.
• Present sales performance, pipeline health, and growth strategy directly to executive leadership and, where applicable, the board or ownership group.

Sales Leadership Oversight

• Set the standards and expectations the VP of Customer Sales (or equivalent sales leadership) executes against day-to-day; this role is accountable for outcomes, not for running the daily pipeline personally.
• Build and develop senior sales leadership bench strength across the organization, ensuring the function can scale beyond any single leader.
• Foster a culture of accountability and performance at the organizational level — comp design, incentive structure, and KPI philosophy, not just individual coaching.

Revenue & Profitability

• Own top-line new-business revenue and margin growth at the enterprise level, with accountability for the multi-year trajectory, not just period-over-period results.
• Establish the KPI and performance-target philosophy used across the sales organization.
• Set negotiation guardrails and approval thresholds for major new-customer contracts.

Customer & Market Relationship Leadership

• Serve as the senior-most executive sponsor for the largest and most strategically significant new-logo opportunities.
• Ensure alignment between sales strategy and Account Management's ability to deliver on what's sold — the enterprise-level version of the VP's day-to-day handoff responsibility.

Market Intelligence & Innovation

• Monitor industry trends, competitive landscape, and macro market shifts to shape long-term growth strategy, not just near-term opportunity identification.
• Champion technology and sales-enablement investment at the organizational level, partnering with Operational Excellence & Systems leadership on tooling that scales.
• Partner with marketing and executive leadership to evolve Edge's market positioning as the business grows.