Team Coordinator Digital Demand Intelligence

Role description

In collaboration with the Digital Demand team in Cairo and key stakeholders in Barcelona, the team coordinator of the Digital Demand Associates (DDA) is responsible for the day-to-day operational coordination of the Cairo-based team of some 13 DDAs.

The role acts as the primary local point of contact, ensuring effective workload management, team rhythm, and delivery quality. It also serves as a key liaison between the Cairo office and the Barcelona Digital Hub, ensuring alignment with EMEA standards, processes, and best practices.

A strong understanding of demand generation processes and DDA activities is desired to ensure consistent execution, identify practical improvements, and maintain high-quality output for our EMEA sales teams.

About the team

Corporate and digital are SAP’s fastest growth areas, particularly in the cloud. Our goal is to accelerate SAP’s market share in the midmarket and scale demand generation and sales efforts with digital modalities. The purpose of the Demand Intelligence Team (DIT) is to collaborate with Digital Campaign Managers and support sales in their demand generation efforts. The DIT provides the data, tools, and process foundation to engage the right prospect, at the right time, with the right message. We are an international, diverse, and dynamic team located across SAP’s Barcelona Digital Hub and Cairo.

Expectations and responsibilities

In collaboration and alignment with stakeholders, responsibilities include:

• Team operations & coordination
  Lead day-to-day operational coordination of the Cairo DDA team
  Manage workload distribution, prioritization, and task balancing
  Ensure team availability, responsiveness, and delivery quality
  Act as first point of contact for team queries and escalations
  Run weekly team meetings and operational check-ins
  Maintain team discipline (working hours, communication, presence)
• EMEA alignment & stakeholder liaison
  Act as bridge between Cairo and Barcelona teams (DCMs, sales, stakeholders)
  Ensure EMEA standards, processes, and best practices are consistently applied
  Support clear communication and visibility across locations
• Delivery quality & continuous improvement
  Ensure high standards in profiling, enrichment, and campaign support execution
  Support correct usage of tools and adherence to processes
  Identify and implement practical improvements to workflows and efficiency
• Hiring, onboarding & team development
  Support DDA hiring process and candidate selection
  Coordinate and improve structured onboarding for new hires
  Monitor team performance and development needs
• Program & process support
  Contribute to documentation, training materials, and onboarding content
  Support operational initiatives and improvements where needed
• Community & engagement
  Foster a collaborative and supportive team environment in Cairo
  Ensure Cairo has a clear voice and presence within the broader EMEA setup

Preferred experience, skills, and behavior

• Based in Cairo, Egypt (mandatory)
• Fluent in English (mandatory), additional EMEA language is a plus
• University degree in Business Administration, IT, Digital Transformation or similar
• Ideally, 2–3 years relevant experience in demand generation, sales operations, or similar
• Experience in team coordination, operations, or project support roles
• Strong understanding of data handling, profiling, and campaign support processes
• Comfortable working with tools and systems (e.g., CRM, outreach tools, data platforms)
• Strong organizational and coordination skills
• Clear communicator with ability to work across teams and cultures
• Execution-focused mindset with ability to take ownership and drive outcomes
• Proactive, reliable, and able to work independently and as part of a team

Bring out your best

SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion

SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of equal employment opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al.), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements. Successful candidates might be required to undergo a background verification with an external vendor.

AI usage in the recruitment process

For information on the responsible use of AI in our recruitment process, please refer to our guidelines for ethical usage of AI in the recruiting process. Please note that any violation of these guidelines may result in disqualification from the hiring process.