Technical Marketing Designer / Visual Communication Specialist

The Technical Marketing Designer supports the Innovation & Enablement Center (IEC) by transforming complex technical concepts into clear, professional, and engaging visual communications. This role partners with Product Managers, Lead Engineers, Solution Architects, and Sales teams to develop customer-facing materials that strengthen the Power BU brand and support business growth.

Key Responsibilities

• Develop and maintain Power BU visual identity, branding standards, and marketing templates.
• Create marketing and technical collateral, including:

o Product flyers
o Solution briefs
o Customer presentations
o Technical brochures
o White papers
o Digital marketing assets

• Transform technical content into compelling visual stories and infographics.
• Design system architecture diagrams, application block diagrams, comparison charts, and solution illustrations.
• Standardize and enhance presentation quality across Power BU.
• Support exhibitions, customer visits, demos, and promotional activities with professional visual materials.

Success Measures

• High-quality marketing assets delivered on time.
• Consistent Power BU branding and visual standards.
• Improved effectiveness of customer-facing presentations and communications.
• Positive feedback from internal stakeholders and customers.