Telemarketing Executive

Salary: RM 3,000 – RM 4,500 per month

About the role

The Telemarketing Executive supports business development for Tenthpin's SAP solutions and services through outbound prospecting, lead qualification, and follow-up with prospective customers. The role works closely with the Marketing Executive and Sales & Marketing Manager to align outreach with campaign priorities, identify relevant decision-makers, understand business needs, generate Marketing Qualified Leads (MQLs), and coordinate qualified sales opportunities.

Key responsibilities

• Research target companies and identify decision-makers in Finance, IT, HR, Operations, and Management

• Conduct outbound calls and personalised follow-up emails to introduce Tenthpin's SAP solutions and services

• Understand prospects' current systems, business challenges, project plans, and purchasing timelines

• Ask relevant qualification questions and assess prospects against the company's approved lead qualification criteria

• Identify potential projects and buying timelines and determine the appropriate next action

• Arrange discovery meetings or demonstrations and provide the sales team with clear prospect briefings

• Record company details, contact information, business needs, current systems, project timelines, and follow-up actions in the CRM

• Submit qualified MQLs to the Sales & Marketing Manager for review and acceptance

• Build targeted invitation lists aligned with webinar or event topics and target customer profiles

• Submit weekly updates on call and email outreach, qualified leads, meetings, webinar registrations, and follow-up activity

About you

• Diploma or degree in Business, Marketing, Communications, or a related field; equivalent relevant experience will be considered

• Typically 3-5 years of experience in telemarketing, inside sales, or B2B lead generation

• Good spoken and written English and Bahasa Malaysia; proficiency in Chinese is an advantage

• Confidence engaging senior executives and handling objections professionally

• Good listening skills and ability to ask relevant qualification questions

• Strong organisation, follow-up, and time-management skills

• Familiarity with CRM systems, Microsoft Excel, and Outlook

• Experience promoting SAP ERP services is an advantage

• Proactive, persistent, and comfortable working towards measurable targets

• Able to travel