Temp Assistant Manager (Social & Elderly Wellness) - Marketing & Community Program Focus
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Hong Kong Housing Society Temp Assistant Manager (Social & Elderly Wellness) - Marketing & Community Program Focus
Description
Join our team in developing and enhancing customer-centric community and wellness services through digital innovation, customer engagement and partnership development.
The Job
- Lead and coordinate digital service initiatives, including mobile application enhancement, CRM implementation and customer engagement strategies
- Design and optimise customer journeys, membership programmes, registration, booking and payment processes to enhance customer experience
- Monitor service performance, membership growth, customer engagement and digital adoption; analyse data and prepare KPI dashboards and management reports
- Coordinate digital platform development projects with vendors, users and internal stakeholders, including requirement gathering, testing, implementation and continuous enhancement
- Support the development and launch of new services and initiatives, including service design, workflow development and operational planning
- Build and maintain partnerships with healthcare, wellness, rehabilitation, community service and commercial organisations
- Coordinate cross-functional teams, frontline staff and service providers to ensure smooth service operation and delivery
- Support customer acquisition, engagement and retention initiatives through promotion, outreach and partnership activities
- Prepare management reports, presentations and recommendations to support service improvement and business development
- Drive service innovation through customer insights, digital solutions and stakeholder collaboration
The Person
- Degree holder in Information Technology, Marketing, Business Administration, Social Science, Event Management, Property Management or related disciplines
- Minimum 5 years' relevant experience in digital service development, CRM, customer experience, membership programmes, digital platforms, marketing or community service development
- Hands-on experience in mobile application projects, customer relationship management systems or digital transformation initiatives is highly preferred
- Proven experience in customer journey design, service enhancement or customer engagement projects
- Solid experience in vendor management, project implementation and stakeholder engagement
- Experience in launching new services, products or customer programmes will be an advantage
- Strong analytical, organisational and project management skills
- Self-motivated, proactive and able to manage multiple priorities under tight timelines
- Excellent communication, interpersonal and stakeholder management skills
- Good understanding of CRM systems, digital engagement strategies and performance analytics
- Proficient in written and spoken English and Chinese, Putonghua is an advantage
- Good PC knowledge including Word, Excel and PowerPoint