TikTok Content Creator and Operations Specialist

About the Role

TECNO Mexico is looking for a creative and highly hands-on TikTok Content Creator and Operations Specialist to grow our presence on TikTok and connect with Mexican audiences through relevant, entertaining, and product-driven content.

This role combines content creation, TikTok operations, trend spotting, video production, and performance analysis.

Key Responsibilities

• Manage the day-to-day operation of TECNO Mexico's TikTok account, including planning, publishing, and performance tracking.
• Develop weekly and monthly content calendars aligned with product launches, campaigns, seasonal moments, and Mexican trends.
• Monitor TikTok trends, sounds, memes, formats, and creators, and quickly adapt them into TECNO-relevant content.
• Create short-form videos end-to-end: ideation, scripting, shooting, editing, and publishing.
• Produce approximately 2 TikTok videos per day, covering product demos, unboxings, camera features, gaming, AI, lifestyle, and trend-based content.
• Collaborate with Marketing, Product, PR, KOLs, and creators to support campaigns and launches.
• Analyze content performance and optimize formats, hooks, topics, and publishing strategy based on data.
• Monitor competitors and emerging trends across the smartphone, technology, gaming, and consumer electronics categories.

Requirements

• Bachelor's degree in Marketing, Communications, Media, Journalism, or related field.
• 1–3 years of experience in TikTok, social media, content creation, or short-form video production.
• Strong knowledge of TikTok culture and trends in Mexico.
• Strong creative, storytelling, and trend-spotting skills.
• Hands-on experience with video shooting and editing.
• Proficiency in CapCut, Adobe Premiere Pro, or similar tools.
• Understanding of TikTok analytics and content performance metrics.
• Comfortable appearing on camera when needed.
• Strong communication, organization, and execution skills.
• Advanced English proficiency required.

Preferred Qualifications

• Experience with smartphone, technology, gaming, or consumer electronics brands.
• Experience working with KOLs, influencers, or creators.
• Proven track record of creating high-performing or viral short-form content.
• Passion for technology, smartphones, gaming, photography, AI, and digital culture.

Core Skills

• TikTok Strategy & Operations
• Trend Spotting & Viral Content
• Short-Form Video Production
• Video Shooting & Editing
• Product Storytelling
• Social Media Analytics
• Content Planning & Execution
• KOL & Creator Collaboration