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Territory Manager - Sales (Retail)

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The Territory Manager – Sales (Retail) will lead NEDS' B2C sales efforts throughout the Delhi NCR region. Reporting to the Trade Sales head, you will develop and execute retail strategies, nurture a network of primary and secondary dealers, and ensure the company's electrical and digital solutions achieve market penetration and revenue goals.
  • Create and implement a territory sales plan aligned with corporate objectives.
  • Identify, onboard, and manage primary and secondary retail partners.
  • Achieve monthly and quarterly sales targets for the Delhi NCR B2C market.
  • Conduct market analysis to spot trends, competitor activity, and growth opportunities.
  • Lead promotional campaigns and product launches in retail outlets.
  • Provide training and support to dealer sales teams on product features and selling techniques.
  • Handle customer escalations and ensure high levels of satisfaction.
  • Prepare and present regular sales performance reports and forecasts.
  • Coordinate with supply chain and logistics to ensure product availability.
  • Maintain compliance with company policies, pricing guidelines, and regulatory requirements.
  • MBA or a technical degree (Engineering/Electrical) from a recognized institution.
  • Minimum 5 years of B2C retail sales experience, preferably in electrical or digital products.
  • Proven track record in primary and secondary sales channel management.
  • Exceptional convincing and negotiation skills.
  • Highly adaptive with a proactive, initiative‑driven mindset.
  • Strong communication and interpersonal abilities.
  • Ability to travel extensively across Delhi NCR.
  • Proficiency in CRM and sales analytics tools.
  • Knowledge of the Indian retail landscape and consumer behavior.
  • Result‑oriented with a focus on achieving and exceeding targets.
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