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Colgate-Palmolive

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Traditional Trade Field Sales Manager

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Job Summary:

This person is responsible for managing the field sales operations in a territory or geographic region as well directing the activities of the 3rd party sales and merchandising provider’s resources in order to deliver our net sales, distribution, volume growth, forward share and market share targets.


The Regional Field Sales Manager plays an extensive role in driving customer and shopper demand through two key areas of focus:

Main Responsibilities:

  • Building relationships with key contacts (e.g. Operations & store managers) and providing customers with objective and trustworthy analysis of their business in order to ensure that Customers carry an appropriate portfolio of Colgate products that receive optimal exposure at store level
  • Conducting regular business reviews and follow-up on sales activity, new products, customer service, receivables, and claims.
  • Developing and executing customer plans that profitably increase sales volume, distribution and market share
  • Working with logistics to plan, analyze, and forecast customer(s) needs, to follow up on orders to ensure on time and complete delivery, and to prioritize customer requirements when product is unavailable.
  • Monitoring activity at store level and communicating competitive, category, and product (e.g. pricing, product assortment, promotion and placement) information impacting sales results to customer marketing and Customer management so that they can proactively respond with new strategies and tactics.
  • Tracking KPIs and taking action to improve performance.


Required Qualification:

  • Minimum requirement of Bachelors degree or equivalent qualification, Honours degree preferred,
  • Minimum work experience of 5+ Years in Regional field Operations within FMCG Industry
  • Noteable experience with working in Indirect Trade (Traditional Trade) with strong ability to negotiate with Buying Groups, Wholesalers, Cash & Carries and Distributors.Previous experience in managing a field sales team & 3rd party Sales Agent
  • Valid driving license
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