User Acquisition Manager

Key Responsibilities

• Manage and grow a portfolio of rewarded user acquisition channels across multiple Tripledot Games.
• Launch, monitor and optimise paid user acquisition campaigns across rewarded partners and other key acquisition channels.
• Own campaign performance, budget allocation, ROI and spend optimisation across your portfolio.
• Analyse campaign performance and player acquisition data, turning insights into clear optimisation decisions.
• Scale successful channel-and-game combinations while continuously refining the portfolio based on performance.
• Partner with Product Managers, Analytics, BI and UA Leads to define experiments, evaluate results and support growth priorities.
• Collaborate with designers to develop, test and iterate on creative concepts that improve campaign performance.
• Use BI, measurement and AI tools to improve analysis, execution and decision-making.
• Work with cross-functional teams to uncover new growth opportunities through experimentation.
• Communicate performance, insights and strategic recommendations clearly to stakeholders.
• Take initiative in expanding the team's capabilities and identifying new rewarded acquisition opportunities.

Required Skills, Knowledge and Expertise

• 2–5 years of experience in User Acquisition, Performance Marketing or a similar growth-focused role.
• Experience in mobile gaming is strongly preferred; experience with rewarded apps or rewarded acquisition partners is highly desirable.
• Strong understanding of mobile user acquisition, performance marketing principles and rewarded acquisition channels.
• Experience managing paid campaigns across platforms
• Experience with mobile measurement platforms such as AppsFlyer, Adjust or similar MMPs.
• Strong analytical and technical skills, with the ability to make data-driven decisions using large datasets.
• Experience working with BI and visualisation tools such as Looker or similar platforms.
• Comfortable managing campaign budgets, analysing ROI and optimising marketing spend.
• Strong problem-solving skills with a proactive, experimentation-driven mindset.
• Excellent communication and presentation skills, with the ability to explain performance insights clearly to both technical and non-technical stakeholders.
• Ability to work independently while collaborating effectively across Product, Analytics, Creative and Growth teams.
• Curious, highly motivated and eager to continuously test, learn and improve.

Benefits

• 25 days paid holiday in addition to bank holidays to relax and refresh throughout the year
• Hybrid Working: We work in the office 3 days a week, Tuesdays and Wednesdays, and a third day of your choice.
• 20 days remote working: Work from anywhere in the world, or use the time to cover mandatory office days to WFH, 20 days of the year.
• Daily Free Lunch: when in the office you get £12 every day to order from JustEat.
• Regular company events and rewards: quarterly on-site and off-site events that celebrate cultural events, our achievements and our team spirit.
• Employee Assistance Program: Anytime you need it, tap into confidential, caring support with our Employee Assistance Program, always here to lend an ear and a helping hand.
• Family Forming Support: Receive vital support on your family forming/ fertility journey with our support program [subject to policy]
• Life Assurance & Group Income Cover: Financial protection for you and your loved ones.
• Continuous Professional Development: Propel your career with continuous opportunities for professional development.
• Private Medical Cover & Health Cash Plan: Opt-in (P11d benefit) comprehensive private medical cover with Bupa and cash plan with Medicash.
• Dental Cover: Opt-in (P11d benefit).
• Cycle to Work Scheme: Salary sacrifice bike purchase scheme.
• Pension Plan: Qualifying earnings or opt-in 4% contributory match schemes offered.