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MaxBet

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UX Researcher

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Summary

MaxBet, part of Flutter Entertainment, is hiring a UX Researcher in Belgrade to run qualitative and quantitative player research across its sports betting and gaming products — building a scalable survey capability and turning insights into product and design recommendations.



MaxBet is part of Flutter Entertainment (NYSE: FLUT) - the world’s largest online gambling operator, publicly listed on the New York Stock Exchange. As a truly global leader in sports betting and gaming, Flutter shapes the future of the industry.


MaxBet is a rapidly growing company specializing in sports betting, gaming and gambling. Headquartered in Serbia, we have a strong presence in Bosnia and Herzegovina, Montenegro and North Macedonia. We are committed to setting new industry standards, delivering top-tier entertainment while upholding the highest integrity.


Our success is built on our people - we foster a culture of teamwork, clear communication and mutual respect.


As we continue to grow, we are looking for a:


UX Researcher


Role Summary:

We are looking for a UX Researcher to expand our research capabilities across markets and product areas and reduce dependency on a single research resource. The role will focus on establishing a scalable surveying capability and generating actionable player insights that directly support Product and Design decisions.

Responsibilities:

  • Planning and execution of UX research across markets, player segments and product areas.
  • Conducting qualitative and quantitative research into player needs, behaviours and motivations.
  • Market and competitor research relevant to product decisions.
  • Design, execution and analysis of player surveys.
  • Establishment and development of scalable survey processes and tooling.
  • Execution of interviews, usability testing and concept testing.
  • Translation of research findings into product and design recommendations.
  • Collaboration with Product Managers and Designers from early discovery stages.
  • Validation of new product concepts and features.
  • Evaluation of released experiences.
  • Development of knowledge around player behavior across markets.
  • Collaboration with the existing UX Researcher and Product Analyst.
  • Maintenance of research repositories and player insights.

Qualifications:

  • 3–5+ years of experience in UX Research, Product Research or a similar role.
  • Experience with qualitative and quantitative research methodologies.
  • Strong experience in survey design, execution and analysis.
  • Experience with interviews, usability testing and concept testing.
  • Experience in international or multi-market research.
  • Strong ability to translate research findings into actionable recommendations.
  • Excellent communication and presentation skills.
  • Gaming or consumer digital product experience is an advantage.

Perks and benefits:

Health & Well-being:

  • Private health insurance.
  • Up to 6 days of 100% paid leave without a certificate.
  • Sports membership.

Work Environment & Comfort:

  • Modern workspace with relaxation areas.
  • Hybrid work model with flexible working hours.
  • Remote work up to 30 days/year.

Work-Life Balance:

  • 24+ days of annual leave.
  • Birthday off.
  • Shorter Fridays (2 PM finish).
  • Reduced hours for moms with kids starting kindergarten.
  • Fully covered maternity leave (according to company policy).
  • Day off for parents of first graders.

Growth & Development:

  • Paid training, workshops, and educational opportunities.
  • Team-building events and sports activities.

Additional Perks:

  • Daily transportation between Novi Sad & Belgrade for Novi Sad colleagues working in Belgrade.
  • Role-based bonus opportunities.
  • Referral bonuses for recommending new hires.
  • Full equipment and onboarding for every role.


Skills

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