Vice President of Marketing
Description
- We are hiring a VP Marketing to own and scale a revenue-driven marketing engine that directly impacts Videa’s growth trajectory, enterprise pipeline, and category leadership
- This is a company-defining role, not a traditional marketing leadership position. You will be responsible for building a repeatable, high-performing go-to-market system that drives pipeline, accelerates enterprise deals, and establishes Videa as the leader in AI-powered dental care
- You will report directly to the CEO and work as a core member of the leadership team, partnering closely with Sales, Product, and Customer Success to shape how we grow
- Own marketing-sourced and influenced pipeline targets, with clear accountability to revenue outcomes
- Build and scale a predictable demand generation engine across digital, field, partner, and account-based channels
- Improve conversion rates, deal velocity, and win rates in partnership with Sales
- Support complex, multi-stakeholder enterprise sales cycles with strong ICP definition, segmentation, and account-based strategies
- Equip Sales with the messaging, content, and proof points needed to win high-value deals
- Partner with Sales leadership to align on pipeline strategy, coverage, and execution
- Own and define the category of AI-powered dental care — shaping how clinicians, DSOs, and insurers understand and adopt AI
- Develop clear, differentiated positioning that translates complex AI capabilities into compelling business and clinical value
- Drive thought leadership, PR, and market presence that establishes Videa as the default leader in the space
- Partner with Product and Sales to shape pricing, packaging, and go-to-market strategy
- Bring market insight, customer understanding, and competitive intelligence into product and GTM decisions
- Ensure tight alignment between product roadmap, messaging, and commercial execution
- Build and lead a high-performing marketing organization across demand generation, product marketing, brand, and marketing operations
- Establish scalable systems for attribution, performance tracking, and revenue operations
- Create a culture of accountability, speed, and continuous improvement
- You will help define a new category at the intersection of AI and healthcare
- You will work on technology that is already used daily in clinical practice — not theoretical AI
- You will partner directly with the CEO and leadership team to shape company strategy and growth
- You will build the marketing foundation for the next stage of scale
Benefits
- Opportunities for Growth
- Equity Options
- Deep experience in enterprise or vertical SaaS environments with complex, multi-stakeholder sales cycles
- Strong analytical and operational mindset, with deep understanding of attribution, funnel performance, and revenue metrics
- Experience building and scaling account-based marketing and enterprise demand generation programs
- Exceptional communication and storytelling skills
- Strong expertise in product marketing, positioning, and translating technical products into clear value for multiple audiences
- A passion to utilize your skills to improve the world by positively impacting people’s health!
- Proven track record of owning and driving enterprise pipeline and revenue outcomes, not just leads
- Experience aligning marketing, sales, and product into a unified go-to-market motion
- Builder mentality — equally comfortable setting strategy and executing hands-on
- 10+ years of B2B marketing experience with 5+ years in leadership roles, including experience scaling marketing from early traction to repeatable growth (Series A→B or B→C stage)
- We are not looking for perfect resumes. We are looking for the right teammate who is excited to contribute to our mission and grow with us
- Do Not Meet Every Requirement. Apply anyway
- Experience in healthcare, AI, or other regulated industries
- Experience marketing to clinicians, providers, or healthcare systems
- Track record of helping define or lead a category in an emerging technology space