Video and Photographer

Job Summary:

The Video & Photographer (Production Team) is responsible for capturing, editing, and delivering all photography and video content for PBIS — serving the full CMC function including Corporate & Communications, Marketing & Recruitment, and Experiential Events.

The postholder executes the full production cycle: pre-production planning, shoot execution, post-production editing, and final delivery. Every image or video produced represents the school to the world and must reflect PBIS's professional standards and values against objective and timeline.

1. Pre-Production Planning
   • Review shoot briefs thoroughly before every assignment — understanding the purpose, required shots, equipment, consent status, and delivery deadline.
   • Coordinate logistics before every shoot: confirming venue access, equipment availability, and consent records.
   • Develop creative concepts and storylines for video and photo projects aligned with the school's brand and messaging.
   • Never arrive at a shoot unprepared.

1. Photography and Video Shoot Execution
   • Capture events, classroom life, campus environments, student activities, Open Days, and community moments with a storytelling eye.
   • Operate camera equipment confidently in all conditions: bright outdoor events, indoor classrooms, and fast-moving activities.
   • Arrange objects, scenes, lighting, and backgrounds to align with brief specifications.
   • Make subjects — students, staff, and families — feel comfortable and natural in front of the camera.
   • Serve all CMC functions: Corporate & Communications, Marketing & Recruitment, and Experiential Events.

1. Post-Production Editing and Delivery

• Select, edit, and deliver photography to a professional standard — consistent colour grading and on-brand presentation.
• Edit video content for social media and digital channels: well-paced, on-brand, and formatted correctly for each platform.
• Deliver all assets on the agreed schedule.
• Use software including Adobe Lightroom, Premiere Pro, Photoshop, and equivalent applications.

1. Asset Management and Safeguarding
   • Label, organise, and archive all files after every shoot within 48 hours — without needing to be reminded.
   • Maintain a well-organised digital media library for easy retrieval by the full CMC team.
   • Adhere strictly to PBIS child protection and consent policies — obtain and verify permissions before every shoot involving students.
   • Do not photograph or film any student without verified consent on file.

Essential Knowledge, Abilities and Qualifications

• Proven professional shooting experience with an eye-catching portfolio.
• Proficient with traditional and modern camera and video equipment.
• Solid knowledge of Lightroom, Photoshop, Premiere Pro, or equivalent software.
• Competency in applying photographic and videographic best practices and techniques.
• Ability to juggle multiple tasks and meet tight deadlines.

Desirable Experience, Skills and Interests

• Organised and takes pride in their own workspace and digital archives.
• Enthusiastic and positive with a "can do" attitude.
• Team player with a well-developed creative sense.
• Experience working in an educational or events environment.
  

CORE COMPETENCIES

Competency

Proficiency Level

Behavioural Indicators

Visual Storytelling

Advanced

• Finds the shot that makes a prospective parent feel PBIS is the right school.
• Goes beyond documenting — tells a story through the lens.

Technical Photography & Videography

Advanced

• Operates camera confidently in all conditions.
• Understands exposure, depth of field, and composition intuitively.

Post-Production Editing

Advanced

• Edits photography and video to a professional standard. Colour grading is clean and on-brand.
• Delivers in the correct format for each platform on schedule.

Pre-Production Planning

Advanced

• Reviews briefs thoroughly. Never arrives unprepared.
• The CMC team can rely on the planned shots being delivered every time.

Asset Management

Advanced

• Labels and archives all files within 48 hours. The CMC team can find any asset at any time.
• The digital library is organised, labelled, and current — always.

Safeguarding Compliance

Expert

• Applies PBIS child protection and consent policies without exception.
• Zero tolerance for photographing or filming a student without verified consent on file.

KEY PERFORMANCE INDICATORS (KPIs)

KPI

Target

Frequenc y

Owner

Measurement

On-time photo / video delivery

≥ 90%

Monthly

Job holder

Production delivery log

Brand compliance — production output

≥ 95%

Monthly

Comms Manager review

Monthly audit

Archive compliance

100% within 48hrs of delivery

Ongoing

Job holder

Asset library audit

Safeguarding compliance

Zero breaches

Ongoing

Comms Manager

Consent log audit

Same-day social media delivery

≥ 90% within agreed window

Per event

Comms Manager

Publishing log