Visual Content Designer

Job Summary
The Visual Content Designer produces high-quality print and digital assets that strengthen and elevate NHC's brand presence across all channels. Reporting to the Senior Brand Marketing Manager, this role takes design requests from the Merchandising, Marketing and Partnerships teams and owns each asset from brief to final file. Main responsibilities include designing for web, email, social, presentations, in-store and print, shooting and editing short-form video, and leading creative for NHC's monthly Brand Acceleration program in partnership with Merchandising. The Visual Content Designer manages a high-volume request queue in Asana, keeps the team's Dropbox asset library organized, and builds templates and workflows that help the whole team move faster. This is a hybrid role based in our Franklin, TN office, with three in-office days per week preferred; remote candidates will also be considered. The ideal candidate is a detail-oriented, adaptable designer with a refined eye, strong print, digital and video skills, and familiarity with AI design tools, such as Adobe Firefly, to work efficiently.

Company Benefits

• Medical, Dental and Vision Insurance
• Employee Discount: Average of 35% off retail prices on over 20,000 natural health products
• 401(k): Up to a 4% company match
• Paid Time Off (PTO): Accrual increases with tenure
• Paid Holidays
• YMCA Membership Discount
• Perks at Work: Access to the discount platform along
• Company Culture: Privately held and family-owned

Essential Functions(Duties that must be performed with or without accommodation. Does not include marginal duties.)

• Designs digital assets for web and email, including banners, hero images, landing page graphics and email modules.
• Creates sales, brand-partner and internal presentations, and builds reusable slide templates.
• Produces in-store and print materials, including displays, signage, flyers, sell sheets and event materials, with correct print-ready files (bleed, CMYK, vendor specs).
• Designs packaging inserts, including insert cards, product guides and in-box collateral.
• Shoots and edits short-form video and motion content for social, web, email and in-store screens, including product features, store and event coverage, team spotlights and brand-partner content.
• Designs the monthly creative for the Brand Acceleration program with the Merchandising team, building each campaign across the sizes and formats it needs (web, email, social, video, in-store and print) and delivering polished assets for Merchandising approval.
• Receives and manages all design requests through Asana, clarifies each brief before starting, and keeps status and files current.
• Prioritizes a high volume of requests and delivers on agreed timelines, flagging conflicts, scope changes or missing information early.
• Owns file organization in Dropbox, including folder structure, naming conventions, raw footage and the final asset library.
• Applies NHC brand guidelines consistently and works to raise the quality of brand visuals across all assets.
• Builds and maintains design templates that make the team faster over time.
• Reviews every file for errors before submitting it for approval.
• Maintains regular and predictable attendance, including scheduled in-office days at the Franklin, TN office for hybrid employees.