Visual Merchandiser
Description
Manage visual presentation of store portfolio. Ensure stores are regularly visited and merchandised in line with brand guidelines and business needs. Manage procurement and installation of window displays, props and POS in timely, efficient manner. Liaise with all stakeholders on regular basis.
To ensure store portfolio is merchandised to the highest standard in line with brand VM strategy
Create VM calendar for each brand
Monitor effectiveness of displays and windows and plan changes if necessary
Make data driven decisions and work with internal stakeholders to maximise commercial potential of stores
Adapt brand driven visual concepts in line with store design and mall guidelines
Work with procurement department and suppliers to produce high quality display materials and POS
Have good knowledge of current fashions and trends. Create strategies to implement them in store displays. Make regular competitor visits and report on latest trends.
Develop strong relationships with brand VM teams
Provide monthly photo reports to brands
Develop training materials and conduct regular VM training sessions with staff and management
Provide VM support for external events and marketing activations
Manage installation of window props, displays and other POS
Manage VM visit schedule of subordinates.
- Education/Certification and Continued Education
Graduate in any discipline with tertiary qualifications in fine or commercial arts
Years of Experience
• 5 years’ experience in VM/merchandising role